Digital Marketing Manager jobs in Brockton, MA

Digital Marketing Manager manages and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Manager leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Manager reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to a director. The Digital Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Digital Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)

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Marketing Manager, Atellica Solutions – LD North America-Remote within US Northeast
  • Siemens Digital Industries Software
  • Walpole, MA FULL_TIME
  • Do you want to join us in helping to fight the world’s most threatening diseases and enabling access to care for more people around the world? At Siemens Healthineers, we pioneer breakthroughs in healthcare. For everyone. Everywhere.

    We offer you a flexible and dynamic environment with opportunities to go beyond your comfort zone in order to grow personally and professionally. Sound interesting? Then come and join our global team as a Marketing Manager, Atellica Solutions.

    Our global team: We are a team of 66,000 highly dedicated employees across more than 70 countries passionately pushing the boundaries of what’s possible in healthcare to help improve people’s lives around the world. As a leader in the industry, we aspire to create better outcomes and experiences for patients no matter where they live or what health issues they are facing. Our portfolio, spanning from in-vitro and in-vivo diagnostics to image-guided therapy and innovative cancer care, is crucial for clinical decision-making and treatment pathways.

    Our culture: We are part of an incredible community of scientists, clinicians, developers, researchers, professionals, and skilled specialists pushing the boundaries of what’s possible, to improve people’s lives around the world. We embrace a culture of inclusivity in which the power and potential of every individual can be unleashed. We spark ideas that lead to positive impact and continued success. Check our Careers Site at https://www.siemens-healthineers.com/en-us/careers.

    The Marketing Manager, Atellica Solutions is a downstream marketing role in the NAM region that drives the creation and execution of Atellica Solution Value offers across all relevant segments. The Marketing Manager will ensure competitive differentiation by demonstrating the value of instrument solutions to all customer key stakeholders and decision makers.

    This Marketing Manager will partner with Global and NAM LD Marketing, NAM Strategic Corporate Accounts, Sales, Scientific & Clinical affairs and other cross-functional leads to ensure our solutions demonstrate impact across the clinical, operational and economic needs of each target audience. This role requires deep expertise in market and customer segmentation, value-based solutions creation and commercial execution expertise in the Core lab – Clinical Chemistry and Immunology.

    If you are motivated to drive results, create new approaches, and thrive from active collaboration with peers across sales, marketing and other functions, this may be a role for you.

    Key Responsibilities

    • Create and own strategic and tactical marketing plans across the Atellica Solutions franchise

    • Create solution value offers that link to customer organizational objectives and market needs and ensure sustainable YoY growth for the NAM SHS LD top customers and the enterprise (i.e. increased customer win rates, share of wallet, market share, etc…)

    • Through collaboration with Global and NAM LD Marketing continuously monitor and translate the NAM LD market emerging trends into solutions development activities to deliver more relevant value propositions to C-suite audience and decision makers

    • In partnership with Global and NAM LD Marketing, NAM Strategic Corporate Accounts, Sales and Scientific & Clinical affairs create relevant customer engagement tools that drive access to senior decision makers across key Strategic Customers and create stronger partnerships and demand across the instrument platform lines.

    • In collaboration with SHS Marketing communication teams create innovative digital solutions to support the Atellica solution value offers and drive the desired target audience buying behaviors

    • In close collaboration with the Marketing Manager, Market Shaping & Development establish key relationships with strategic customers and key opinion leaders (KOLs) to develop Atellica reference sites and customer Centers of Excellence

    • Develop and implement goals, metrics and models to measure impact of specific marketing campaigns across all segments.

    Required Knowledge, Skills, Education & Experience

    • Minimum BA/BS degree with emphasis in marketing and/or commercial execution excellence; MBA or MS preferred

    • 5 years of relevant multifunctional commercial experience in the Core lab – Clinical Chemistry and Immunology, with 4 or more years in customer-facing roles.

    • Results oriented; ability to design scalable solutions to address business questions and/or challenges; self-motivated and organized to successfully complete high-quality work projects on time; attentive to detail

    • Ability to work across business lines and partner with various stakeholders to build consensus and achieve business results

    • Strong customer-facing skills from needs identification to delivering executive business case presentation.

    • Ability to lead and effectively collaborate across multiple marketing and sales organizations

    • Strong analytical skills, with proven track record of creativity in problem solving and customer needs resolution

    The pay range for this position is $110,000.00 - $151.151.00 annually; however, base pay offered may vary depending on job-related knowledge, skills, and experience. The annual incentive target is (10%) of base pay. Siemens Healthineers offers a variety of health and wellness benefits including paid time off and holiday pay. Details regarding our benefits can be found here: https://benefitsatshs.com/index.html.

    This information is provided per the required state Equal Pay Act. Base pay information is based on market location. Applicants should apply via Siemens Healthineers external or internal careers site.

    At Siemens Healthineers, we value those who dedicate their energy and passion to a greater cause. Our people make us unique as an employer in the med-tech industry. What unites and motivates our global team is the inspiration of our common purpose: To innovate for healthcare, building on our remarkable legacy of pioneering ideas that translate into even better healthcare products and services. We recognize that taking ownership of our work allows both us and the company to grow. We offer you a flexible and dynamic environment and the space to move beyond your comfort zone to grow both personally and professionally.

    If you want to join us in transforming the way healthcare is delivered, visit our career site at https://jobs.siemens-healthineers.com/careers

    If you wish to find out more about the specific division before applying, please visit: https://usa.healthcare.siemens.com/about.

    Beware of Job Scams

    Please beware of potentially fraudulent job postings or suspicious recruiting activity by persons that are currently posing as Siemens Healthineers recruiters/employees. These scammers may attempt to collect your confidential personal or financial information. If you are concerned that an offer of employment with Siemens Healthineers might be a scam or that the recruiter is not legitimate, please verify by searching for the posting on the Career site: https://jobs.siemens-healthineers.com/careers

    “Successful candidate must be able to work with controlled technology in accordance with US export control law.” “It is Siemens Healthineers’ policy to comply fully and completely with all United States export control laws and regulations, including those implemented by the Department of Commerce through the Export Administration Regulations (EAR), by the Department of State through the International Traffic in Arms Regulations (ITAR), and by the Treasury Department through the Office of Foreign Assets Control (OFAC) sanctions regulations.” ( FOR USA job postings only)

    Equal Employment Opportunity Statement

    Siemens is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.

    EEO is the Law

    Applicants and employees are protected under Federal law from discrimination. To learn more, Click here.

    Pay Transparency Non-Discrimination Provision

    Siemens follows Executive Order 11246, including the Pay Transparency Nondiscrimination Provision. To learn more, Click here.

    California Privacy Notice

    California residents have the right to receive additional notices about their personal information. To learn more, click here.

    Job Family: Marketing

    Req ID: 368489

  • 10 Days Ago

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Digital Marketing Specialist
  • ACE SOUTHERN Surgical Solutions
  • Norton, MA FULL_TIME
  • At ACE SOUTHERN, we're more than just a dental surgical supply company; we're a dynamic team of passionate professionals dedicated to providing exceptional products and services to our valued customer...
  • 21 Days Ago

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Digital Marketing Specialist
  • ACE SOUTHERN Surgical Solutions
  • Weymouth, MA FULL_TIME
  • At ACE SOUTHERN, we're more than just a dental surgical supply company; we're a dynamic team of passionate professionals dedicated to providing exceptional products and services to our valued customer...
  • 21 Days Ago

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Digital Marketing Specialist
  • ACE SOUTHERN Surgical Solutions
  • Stoughton, MA FULL_TIME
  • At ACE SOUTHERN, we're more than just a dental surgical supply company; we're a dynamic team of passionate professionals dedicated to providing exceptional products and services to our valued customer...
  • 21 Days Ago

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Digital Marketing Specialist
  • ACE SOUTHERN Surgical Solutions
  • Easton, MA FULL_TIME
  • At ACE SOUTHERN, we're more than just a dental surgical supply company; we're a dynamic team of passionate professionals dedicated to providing exceptional products and services to our valued customer...
  • 21 Days Ago

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Digital Marketing Specialist
  • ACE SOUTHERN Surgical Solutions
  • Mansfield, MA FULL_TIME
  • At ACE SOUTHERN, we're more than just a dental surgical supply company; we're a dynamic team of passionate professionals dedicated to providing exceptional products and services to our valued customer...
  • 21 Days Ago

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0 Digital Marketing Manager jobs found in Brockton, MA area

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Digital Marketing Manager, B2B
  • Tripadvisor
  • Needham, MA
  • We believe that we are better together, and at Tripadvisor we welcome you for who you are. Our workplace is for everyone...
  • 3/29/2024 12:00:00 AM

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Senior Community Manager
  • OtherSide Entertainment
  • Boston, MA
  • Who We Are OtherSide Entertainment is an independent game studio with remote staff throughout North America. Our mission...
  • 3/29/2024 12:00:00 AM

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Senior Digital Marketing Strategy Manager
  • InterSystems
  • Cambridge, MA
  • We are seeking a dynamic Senior Digital Marketing Manager for North America to join our team. The ideal candidate will b...
  • 3/28/2024 12:00:00 AM

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Senior Marketing Manager
  • EF Education First
  • Cambridge, MA
  • EF Educational Tours (ET) and Explore America (EA), divisions of EF Education First, are seeking a driven, collaborative...
  • 3/27/2024 12:00:00 AM

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Assistant Director, Regional Programs
  • Babson College
  • Wellesley, MA
  • Wellesley MA Full time Posted 30+ Days Ago R0012886 The Assistant Director is responsible for working closely with numer...
  • 3/27/2024 12:00:00 AM

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Digital Marketing Manager
  • Robert Half
  • Beverly, MA
  • Our Financial Services client is looking for a Digital Marketing & Communications Manager to join their growing team! Th...
  • 3/25/2024 12:00:00 AM

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Senior Marketing Manager
  • Marchon Partners
  • Boston, MA
  • THE ROLE This is a newly created role within the Global Investment Marketing team will support overall business growth o...
  • 3/25/2024 12:00:00 AM

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Community Manager
  • Thrive Communities
  • Chelsea, MA
  • Feel Seen at Thrive! Community Information: Learn more about Chelsea at Juanita Village . Salary: $85-90K Schedule: Full...
  • 3/25/2024 12:00:00 AM

According to the United States Census Bureau, the city has a total area of 21.6 square miles (56 km2), of which 21.5 square miles (56 km2) is land and 0.1 square miles (0.26 km2) (0.56%) is water. Brockton is the 162nd largest city by land area in the Commonwealth, and the twelfth largest of the twenty-seven towns in Plymouth County. Brockton is bordered by Stoughton to the northwest, Avon to the north, Holbrook to the northeast, Abington to the northeast, Whitman and East Bridgewater to the southeast, West Bridgewater to the south, and Easton to the west. Brockton is approximately 25 miles s...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Digital Marketing Manager jobs
$123,534 to $170,999
Brockton, Massachusetts area prices
were up 1.6% from a year ago

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Employers or hiring managers usually request resumes from applicants so they can see if the applicant has the required attributes and experience for the job.
October 29, 2019
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In my opinion, today’s Marketing Manager is required to know too much.
January 23, 2020
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Thus the term ‘digital marketing’ started receiving more attention and as with every other profession there is always a place for a ‘manager’.
January 07, 2020