Digital Marketing Manager manages and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Manager leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Manager reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to a director. The Digital Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Digital Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
We are seeking a creative leader, with a proven history of turning vision into reality, to serve as Senior Account Manager for our company.
The Senior Account Manager is a client-facing marketing manager style role. This role creates and implements the strategy of sophisticated digital marketing programs and campaigns for our B2B and B2C clients. Working both as an individual contributor and collaboratively with a team, this role is responsible for the implementation and execution of digital marketing programs across a variety of channels, including SEM, SEO, Social Media and web analytics.
The ideal candidate for this role has a strong general marketing background, superior presentation and communication skills, and demonstrated, hands-on experience managing media, PPC, or other digital channels.
Mentoring junior level AMs.
Qualifications
Requirements:
Job Type: Full-time
Pay: $50,000.00 - $60,000.00 per year
Schedule:
Ability to Relocate:
Work Location: In person
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