Digital Marketing Director develops and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Director leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Director reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to top management. The Digital Marketing Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Digital Marketing Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)
In Hiigher, we are a group of young, driven & passionate marketers, strategists, and designers who are focussed on providing tailored digital marketing services to our clients.
We have developed innovative marketing strategies, which are built upon our existing infrastructure base, that enable us to provide our clients with high ROI on their digital marketing spending.
We have a strong track record of success in digital marketing, with 6 years of experience helping businesses achieve their goals. We're an agile and innovative company, always staying ahead of the curve to deliver the best results for our clients. We're passionate about what we do, and we're dedicated to providing the best possible service to our clients.
The Digital Marketing Executive is responsible for developing and executing effective search engine optimisation (SEO) strategies to increase the visibility and ranking of our company’s website in search engine results pages (SERPs). This role involves keyword research, website optimisation, content strategy planning, and monitoring the effectiveness of SEO campaigns. The successful candidate will work closely with the marketing team to ensure that SEO strategies align with the company’s overall marketing and business goals.