Digital Marketing Director jobs in South Carolina

Digital Marketing Director develops and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Director leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Director reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to top management. The Digital Marketing Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Digital Marketing Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)

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Digital Marketing Director
  • Tidelands Health
  • Myrtle, SC OTHER
  • Responsibilities

    Position Summary:  In support of the health system's strategic initiatives and at the direction of the vice president of marketing and communications, the digital marketing director builds a digital marketing roadmap for the organization, leading and implementing digital marketing strategy to achieve business objectives. He/she works to build brand awareness and drive engagement and conversions, managing a complex ecosystem of channels that includes corporate websites, organic and paid search, CRM, paid display and more. The digital director works with the director of marketing and communications to develop effective digital campaigns to advance the organization. The digital director must stay up-to-date with the latest technology and best practices, continually enhancing and refining Tidelands Health digital channels to improve engagement. Must measure KPIs and report ROI on digital marketing efforts.

     

    QUALIFICATIONS

     

    Experience:

    -Minimum seven years’ experience developing and implementing digital marketing strategies.

    -Experience in a health care setting strongly preferred.

    -In-depth knowledge of a broad array of digital marketing channels required.

    -Hands-on experience with SEO/SEM, Google Analytics and CRM required.

    -Experience managing online listings and reviews required.

    -Proven experience in developing and managing websites and varied content management systems required.

     

    Education:

    -Bachelor's degree in marketing, digital technologies or a related field required. Master’s degree preferred.

     

    Skills/Knowledge:

    -Exemplary leadership and project management skills with the ability to prioritize and implement multiple projects simultaneously.

    -Ability to work under pressure in a fast-paced environment and to respond to unexpected opportunities and challenges.

    -Must have a strong track record of critical thinking, problem solving and complex analysis.

    -Demonstrated strong written and verbal skills. Knowledge of AP Style preferred.

    -Demonstrated ability to manage multiple accounts and clients, working within budgeting and scheduling requirement.

     

    Physical Requirements: Light Physical Agility Test (PAT) Rating

    While performing the duties of this job, the employee is frequently (activity or condition exists from 1/3 to 2/3 of the time) required to stand, sit, and walk; frequently to use hands, fingers; and frequently to talk or hear. The employee must exert up to 15 pounds of force occasionally (activity or condition exists up to 1/3 of the time), and/or up to 5 pounds of force frequently, and/or a negligible amount of force constantly to move objects.

     

    The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

  • 20 Days Ago

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Director of Digital Marketing
  • The Post and Courier
  • Columbia, SC OTHER
  • Job Details Job Location: Columbia Expansion - Columbia, SC Position Type: Full Time Salary Range: $90,000.00 Salary DescriptionThe Director of Digital Marketing is the lead digital strategist for Kin...
  • 21 Days Ago

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Associate Director of Digital and Web Marketing
  • Impact Solutions Inc
  • Lancaster, SC FULL_TIME
  • Lead the development of the digital strategy within the digital marketing and web development teams in accordance with corporate goals. Lead the development of digital marketing strategies in digital ...
  • 12 Days Ago

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Digital Business Development Specialist - (REMOTE)
  • Rx Express Marketing, Inc.
  • Myrtle, SC FULL_TIME,PART_TIME
  • As an Digital Business Development Specialist, you will oversee all aspects of email marketing campaigns, including market research, and new business development. In addition, you will be closing sale...
  • Just Posted

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Digital Business Development Specialist - (REMOTE)
  • Rx Express Marketing, Inc.
  • Hilton Head Island, SC FULL_TIME,PART_TIME
  • As an Digital Business Development Specialist, you will oversee all aspects of email marketing campaigns, including market research, and new business development. In addition, you will be closing sale...
  • 1 Day Ago

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Digital Business Development Specialist - (REMOTE)
  • Rx Express Marketing, Inc.
  • Charleston, SC FULL_TIME,PART_TIME
  • As an Digital Business Development Specialist, you will oversee all aspects of email marketing campaigns, including market research, and new business development. In addition, you will be closing sale...
  • 1 Day Ago

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Digital Marketing Director
  • Champions Group Holdings
  • Brea, CA
  • About Champions Group At Champions Group, we're on a mission to elevate our sales team to new heights. We are searching ...
  • 3/28/2024 12:00:00 AM

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Digital Marketing Director
  • Babson Diagnostics
  • Babson Diagnostics is a science-first healthcare technology company reimagining the entire diagnostic blood testing expe...
  • 3/28/2024 12:00:00 AM

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Digital Marketing Director
  • Graceland University
  • Lamoni, IA
  • Graceland University is seeking a Digital Marketing Director who is passionate about helping students and their families...
  • 3/28/2024 12:00:00 AM

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Digital Marketing Director
  • Clutch
  • Role/Title: Digital Marketing Director Location: Lehigh County, PA Salary: up to $120k Clutch Creative is a rapidly grow...
  • 3/28/2024 12:00:00 AM

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Digital Marketing Director
  • iQuest Partners
  • ABOUT THE POSITION: Our client is an early-stage, venture-backed Marketing Technology company, helping to increase engag...
  • 3/27/2024 12:00:00 AM

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Digital Marketing Director
  • CIRCUIT OF THE AMERICAS LLC
  • Del Valle, TX
  • Circuit of The Americas (COTA) is a 365-entertainment destination for world-class events located in Austin, TX. The spor...
  • 3/27/2024 12:00:00 AM

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Digital Marketing Director
  • Blinds To Go
  • Paramus, NJ
  • Digital Marketing Manager Blinds to Go is looking for a data-driven, growth-focused Digital Marketing Director to assume...
  • 3/25/2024 12:00:00 AM

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Director of Digital Marketing
  • Beson4
  • Jacksonville, FL
  • Beson4 Position Description Position Title: Digital Marketing Director Employee Status: Exempt – Salaried Date: February...
  • 3/24/2024 12:00:00 AM

South Carolina (/ˌkærəˈlaɪnə/ (listen)) is a state in the Southeastern United States and the easternmost of the Deep South. It is bordered to the north by North Carolina, to the southeast by the Atlantic Ocean, and to the southwest by Georgia across the Savannah River. South Carolina became the eighth state to ratify the U.S. Constitution on May 23, 1788. South Carolina became the first state to vote in favor of secession from the Union on December 20, 1860. After the American Civil War, it was readmitted into the United States on June 25, 1868. South Carolina is the 40th most extensive and 23...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Digital Marketing Director jobs
$175,564 to $240,654

Digital Marketing Director in Asheville, NC
The more we know about our users, what they like or dislike, and ultimately their behaviors, the more we can optimize our digital marketing assets and improve acquisition costs.
January 15, 2020
Digital Marketing Director in Minneapolis, MN
The Digital Marketing Director holds ultimate responsibility for planning, development, implementation and analysis of internal and client marketing campaigns.
January 23, 2020
Digital Marketing Director in Mobile, AL
In addition to that, you must be passionate about digital marketing and must also have extensive marketing experience.
February 18, 2020