Digital Marketing Director develops and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Director leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Director reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to top management. The Digital Marketing Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Digital Marketing Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)
POSITION SUMMARY:
The Digital Marketing Manager develops and implements Host Defense and Fungi Perfecti digital marketing strategies and campaigns to drive sales, primarily within the direct-to-consumer channel. The Digital Marketing Manager exhibits a strong command of current marketing tools, integrated strategies and best practices to support digital tactics from concept to execution. The Digital Marketing Manager manages a growing team across multiple digital channels including social and web and works with other members of the sales and marketing teams to successfully accomplish department goals and campaigns.
The Digital Marketing Manager will report directly to the Director of Sales and Marketing. This is a full-time exempt position; Monday – Friday, 8:00 a.m. – 4:30 p.m. and is located in Olympia, WA. Hybrid or remote work arrangement is possible if located within the Puget Sound.
*** The Company uses the BambooHR human resources information system to administer our applicant tracking process. We are not able to respond to follow-up inquiries outside of BambooHR.***
ESSENTIAL DUTIES & RESPONSIBILITIES
KEY REQUIREMENTS & QUALIFICATIONS
PHYSICAL & MENTAL QUALIFICATIONS
Wage Range: $76,794 - $109,366 per year.
The Company’s pay range for this job is published in compliance with the State of Washington ‘s Equal Pay Opportunities Act and is not a guarantee of compensation or salary. Additional factors considered in extending an offer include (but are not limited to) responsibilities of the job, education, experience, knowledge, skills, and abilities, as well as internal equity, alignment with labor market data, or other applicable law.
For information about our benefits, please go to https://fungi.com/pages/fungi-perfecti-llc-summary-of-benefits
The Company is unable to provide assistance to those seeking authorization to work in the US.
Fungi Perfecti, LLC is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, genetic information, national origin, disability, or veteran status.
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