Digital Marketing Director jobs in Johnson City, TN

Digital Marketing Director develops and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Director leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Director reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to top management. The Digital Marketing Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Digital Marketing Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)

Recently Added Digital Marketing Director jobs

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Director of Creative and Digital Media for Athletics
  • Commonwealth of VA Careers
  • Wise, VA FULL_TIME
  • Job Summary

    The Director of Creative and Digital Media for Athletics is responsible for creation and effective execution of overall content and video production strategy across all aspects of the UVA Wise Athletic Department and its 17 NCAA DII sports. Responsible for creating dynamic and engaging content to promote the UVA Wise Athletics brand. Provide oversight and strategic direction of videography and graphic design endeavors including, features, and interviews, as well as the department's social media accounts. Provides creative content in the areas of video production, photography, graphic design, social media, and publications. Manage interns and other student employees and reports to the Director of Athletics, serving as a member of the Athletic Department’s Leadership Team.

    Essential Duties and Responsibilities

    • Manage the digital content strategy for the department while overseeing various types of content for the department athletic programs on various digital platforms.
    • Plan, create, and implement the social and digital strategy for the athletic department
    • Creation of social content which includes but not limited to videos, hype videos, interviews, graphics, photography.
    • Collaborate with marketing, communications, ticketing, and advancement to execute strategies to create unique promotional content for sports programs and student-athletes.
    • Assist with the planning and execution of the annual student-athlete awards event.
    • Organize and manage student worker staff and photo/video equipment.
    • Develop, create and distribute creative content
    • Oversee all social media communication strategies through creation and implementation across all platforms
    • Initiate and coordinate television, radio, digital, and print media for important events and announcements
    • Work directly and collaboratively with the UVA Wise Office of Marketing and Communications
    • Manage and recruit communications staff, including student employees
    • Serves as a liaison to the South Atlantic Conference Office where appropriate
    • Position requires the ability to work night and weekends.

    The above represents the major duties, responsibilities, and authorities of this job, and is not intended to be a complete list of all tasks and functions. Other duties may be assigned.

    Minimum Qualifications

    • Bachelor’s degree.
    • 1 year of experience working in creative and/or digital media

    Preferred Qualification

    • Master’s degree
    • 3 years of experience working in creative and/or digital media with athletic emphasis

    • Knowledge of in-game statistical programs (StatCrew, NCAA Live Stats, Genius).

    Knowledge, Skills, and Abilities

    Desktop media and other software programs (Adobe Creative Cloud Suite). Strong customer service skills and teamwork aptitude. Ability to prioritize multiple tasks. Experience working with outside media outlets. Strong verbal and written communication skills. Experience collaborating with coaches and serving student-athletes. Skills in video editing, graphic design and camera operation. Understanding and/or desire to work with multiple social media accounts and platforms. Ability to work independently and as part of a team. Attention to detail.

    UVA Wise is an equal opportunity employer committed to excellence, affordable access, and unwavering support of a collaborative and diverse community. Women, minorities, veterans, and persons with disabilities are encouraged to apply.

    Employee fulfills duties as a “responsible employee” under Title IX of the Education Amendments of 1972. A Responsible employee includes any employee: who has the authority to take action to redress sexual violence; who has been given the duty of reporting incidents of sexual violence or any other misconduct by students to the Title IX Coordinator or other appropriate school designee; or whom a student could reasonably believe has this authority or duty.

    UVA Wise is committed to helping the campus community provide for their own safety and security. The Annual Security and Fire Safety Report containing information on campus security and personal safety, including alerts, fire safety, crime prevention tips, and crime statistics is available at www.uvawise.edu/ASR . A copy is available upon request by calling 276-328-0190 or 276-376-3451.

    The University of Virginia, i ncluding the UVA Health System which represents the UVA Medical Center, Schools of Medicine and Nursing, UVA Physician’s Group and the Claude Moore Health Sciences Library, are fundamentally committed to the diversity of our faculty and staff. We believe diversity is excellence expressing itself through every person's perspectives and lived experiences. We are equal opportunity and affirmative action employers. All qualified applicants will receive consideration for employment without regard to age, color, disability, gender identity or expression, marital status, national or ethnic origin, political affiliation, race, religion, sex (including pregnancy), sexual orientation, veteran status, and family medical or genetic information.
  • 2 Days Ago
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Director of Marketing and Communications
  • Friends of Southwest Virginia
  • Abingdon, VA FULL_TIME
  • Job Title: Director of Marketing and Communications Division: Administration Organization: Friends of Southwest Virginia Reports To: Executive Director Location: Southwest Virginia Cultural Center & M...
  • 28 Days Ago
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Sales representative
  • Vector Marketing
  • Boone, NC FULL_TIME
  • Vector Marketing is currently interviewing for part time sales reps, with an option to work a full schedule. Request a virtual interview today and start work within the week! What does the part time p...
  • 5 Days Ago
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Sales reps
  • Vector Marketing
  • Johnson, TN FULL_TIME
  • Vector Marketing is currently holding virtual interviews for part-time sales rep positions. Our representatives sell Cutco products through one-on-one appointments that emphasize customer service. Exp...
  • 2 Months Ago
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Summer Sales Intern 2024
  • Aruza Marketing LLC
  • Johnson, TN INTERN
  • The Aruza Marketing Internship provides individuals the opportunity to learn vital skills in sales, persuasion, work ethic, and professional communication. Upon completion of the internship you will b...
  • 2 Months Ago
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Associate Professor in Digital Journalism
  • appstate
  • Boone, NC FULL_TIME
  • The successful candidate will teach core courses in the Digital Journalism major curriculum as well as departmental core courses as needed. The typical teaching load is three courses per semester.Othe...
  • 7 Days Ago
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0 Digital Marketing Director jobs found in Johnson City, TN area

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Baker and Packager Associate
  • Sam's Club
  • Bristol, VA
  • What you'll do at Position Summary... Do you have a knack for helping people, following recipes and organization? Our Ba...
  • 5/4/2024 12:00:00 AM
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Meat Cutter and Wrapper
  • Sam's Club
  • Bristol, VA
  • What you'll do at Position Summary... Why do people love shopping for fresh food at Sam's Club? Our members tell us one ...
  • 5/4/2024 12:00:00 AM
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Housekeeper - (full-time)
  • Dominion Senior Living
  • Johnson City, TN
  • ** Housekeeper - (full-time)** **Job Category****:** MAINTENANCE **Requisition Number****:** HOUSE001889 Showing 1 locat...
  • 5/3/2024 12:00:00 AM
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Concierge
  • Everlanliving
  • Johnson City, TN
  • ** Concierge** **Job Category****:** ADMINISTRATION **Requisition Number****:** CONCI001647 Showing 1 location **Job Det...
  • 5/3/2024 12:00:00 AM
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Process Safety Manager
  • BAE Systems
  • Kingsport, TN
  • **Job Description** BAE Systems is searching for aProcess Safety Managerto support at its Kingsport, Tennessee site. In ...
  • 5/2/2024 12:00:00 AM
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Associate Vice Chancellor of Enrollment Management, Admissions
  • Appalachian State University
  • Boone, NC
  • Posting Details Request to Recruit Position Title Associate Vice Chancellor of Enrollment Management, Admissions Working...
  • 5/2/2024 12:00:00 AM
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Executive Director
  • Dominion Senior Living
  • Bristol, TN
  • The Dominion Difference! Want to be a part of a team whose calling and purpose is to honor God through service to senior...
  • 4/30/2024 12:00:00 AM
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About Johnson City, Tennessee

Johnson City is in northeastern Washington County at 36°20′N 82°22′W / 36.333°N 82.367°W / 36.333; -82.367 (36.3354, -82.3728), with smaller parts extending north into Sullivan County and east into Carter County. Johnson City shares a contiguous southeastern border with Elizabethton. Johnson City also shares a small contiguous border with Kingsport to the far north along I-26 and a slightly longer one with Bluff City to the northeast along US 11E.[citation needed] According to the United States Census Bureau, the city has an area of 43.3 square miles (112.1 km2), of which 42.9 square miles ...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Digital Marketing Director jobs
$163,800 to $224,530
Johnson City, Tennessee area prices
were up 1.3% from a year ago
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What does a Digital Marketing Director do?

Digital Marketing Director in Daytona Beach, FL
There are different job roles in digital marketing, like marketing campaigns designing, maintaining, supplying the right content for an organization, engaging people through social media, checking and keeping visitors flow on the website.
December 21, 2019
Digital Marketing Director in Pittsburgh, PA
Your New Digital Marketing Director or as it’s called in the modern workplace your – Chief Revenue Officer.
December 03, 2019
Digital Marketing Director in Phoenix, AZ
It’s about knowing about how each of the social and digital channels operate and interact with each other and the synergies that creates.
January 25, 2020