Digital Marketing Director develops and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Director leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Director reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to top management. The Digital Marketing Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Digital Marketing Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)
Well Done provides strategic and integrated marketing solutions for clients who share our goal of making the world a better place. Whether it’s health care, education, energy, the public sector, or something else, as long as it’s championing a better tomorrow, we consider it a privilege to rally around it.
As a Digital Marketing Intern at Well Done, you will help us develop strategies, write copy and collaborate with our client teams to deliver intentional organic social media experiences for multiple clients. This role does not create visual assets and does not need graphic design experience.
Position:
As a Digital Marketing Intern at Well Done, you will assist the digital marketing team with the successful implementation and management of digital strategy, particularly in areas of digital and paid social advertising for our clients.
Reports to: Director of Digital Marketing
Position Type: Part-time; hourly paid internship
Expected Hours of Work: Monday – Friday, Flexible schedule equivalent to 20 hours/wk. as agreed with management
Internship Duration: 12 weeks/240 hrs. from May 20, 2024 – Aug 09, 2024 (approx. dates)
Degree Track: Must be a registered student or recent grad working towards a degree in communications, marketing, advertising, English, or a similar field.
Essential Job Functions:
Skills & Experience:
Work Environment:
This job operates in an office setting. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets, digital cameras, and scanners.
Physical Demands:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. This is largely a sedentary role; however, some filing is required. This would require the ability to lift files, open filing cabinets, and bend or stand on a stool as necessary. The employee is frequently required to sit for long periods of time.
Travel:
Travel may be limited for client meetings or other agency activities.
Other Duties:
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
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