Digital Marketing Director jobs in Fayetteville, NC

Digital Marketing Director develops and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Director leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Director reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to top management. The Digital Marketing Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Digital Marketing Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)

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Digital Marketing Manager
  • Rocket Clicks
  • Fayetteville, NC FULL_TIME
  • Job Description
    Title: Digital Marketing Manager
    Report to: VP of Client Service
    Objective
    The Digital Marketing Manager leads a team of support associates (remote, nearshore and offshore) to drive successful outcomes for the entire digital marketing team. They are the experts in paid media, organic search optimization, data and analytics and they are eager to multiply their knowledge throughout the company. Their coaching and training brings the best out of their team, they are committed to creating and optimizing documented processes and they have the highest standards for their teams’ deliverables.
    Responsibilities & Processes
    Team Development (50%)
    • Group training on best practices, standardized processes, and emerging techniques
    • 1-to-1 coaching of individual team members for skill growth & advancement
    • Support account strategy with high quality deliverables for internal and external use
    Process Improvement (25%)
    • Proactively identify areas where documented processes should be created
    • Obsessed with documenting and teaching core processes in its simplest, most effective forms
    • Train and develop associates, analysts, strategists and managers to consistently use and improve processes
    Working Through Others (25%)
    • Screen and delegate assigned briefs for associates
    • Set clear expectations and communicate with confidence to achieve high levels of performance
    • Lead collaborator in project management for associates, ensuring accurate format and timely delivery of tasks
    • Review and submit completed, high-quality deliverables executed by others
    Competencies
    • Dealing with Ambiguity
    • Can effectively cope with change
    • Can shift gears comfortably
    • Can decide and act without having the total picture
    • Isn’t upset when things are in the air
    • Doesn’t have to finish things before moving on
    • Can comfortably handle risks and uncertainty
    • Innovation Management
    • Skilled at managing the creative process of others, and bringing their best creative ideas to market
    • Has good judgment about which creative ideas and suggestions will work, and how they may play out in the market
    • Facilitates effective brainstorming
    • Developing Direct Reports and Others
    • Is a people builder, aware of each person’s career goals
    • Constructs compelling development plans and executes them with frequent discussions
    • Pushes people with challenging assignments, developmental moves that stretch them
    • Cooperates with the developmental system in the organization
    • Building Effective Teams
    • Blends people into teams when needed
    • Creates strong morale and spirit in his/her team
    • Shares wins and successes
    • Fosters open dialogue
    • Lets people finish and be responsible for their work
    • Defines success in terms of the whole team
    • Creates a feeling of belonging in the team
    • Managing Through Systems
    • Can design practices, processes, and procedures which allow managing from a distance
    • Is comfortable letting things manage themselves without intervening
    • Can make things work through others without being there
    • Can impact people and results remotely
    • Functional/Technical Skills
    • Google Analytics (Goals, Attribution, Funnels)
    • Office Suite (Slides/PowerPoint, Docs/Word, Sheets/Excel)
    • Advanced experience in both developing and executing marketing strategies and campaigns; familiarity with multiple channels including organic, paid
    Qualifications
    Required
    • 3 years of experience in digital marketing, comfortable as a generalist marketer or marketing manager
    • Experience building and managing a team
    • Prior experience working in a digital marketing agency
    • Prior experience with Lead Generation and E-Commerce businesses
    Preferred
    • Relevant Certifications: Google Analytics
    • Nice, but not necessary: SEO and Paid Media specific certifications, general marketing certifications (Hubspot, AMA, DMI)
    • Prior people leadership experience, including leading projects and/or direct reports
    Compensation
    • Annual Base Salary $70k-$90k
    • Bonus $0-$2k per quarter
    Benefits:
    • 401(k)
    • 401(k) matching
    • Dental insurance
    • Flexible spending account
    • Health insurance
    • Health savings account
    • Life insurance
    • Paid time off
    • Retirement plan
    • Vision insurance
    Schedule:
    • Full-time
    • Monday to Friday
    Work Location: Remote
  • 1 Month Ago

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Digital Marketing Strategist (PPC) [Remote]
  • Rocket Clicks
  • Fayetteville, NC FULL_TIME
  • Objective The Strategist leads client engagements to successful outcomes, resulting in long-term client retention and scope expansion, as well as referrals to new business. The Strategist’s main KPI i...
  • 8 Days Ago

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Marketing Director
  • Bladen East Health and Rehab
  • Elizabethtown, NC FULL_TIME
  • We are seeking a highly motivated Marketing Director to join our team at Bladen East Health and Rehab. As the Marketing Director, you will be responsible for developing and implementing marketing stra...
  • 26 Days Ago

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Digital Paid Media Manager -- Advertising / Marketing Specialist (REMOTE)
  • Rocket Clicks
  • Fayetteville, NC FULL_TIME
  • Job description Who We Are Looking For Note: this role is currently open to candidates based in the United States who do not need visa sponsorship. As an ideal candidate, you are an experienced profes...
  • 6 Days Ago

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Digital Paid Media Manager -- Advertising / Marketing Specialist (REMOTE)
  • Rocket Clicks
  • Fayetteville, NC FULL_TIME
  • Job description Who We Are Looking For Note: this role is currently open to candidates based in the United States who do not need visa sponsorship. As an ideal candidate, you are an experienced profes...
  • 6 Days Ago

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Digital Paid Media Strategist -- Advertising / Marketing Specialist (REMOTE)
  • Rocket Clicks
  • Fayetteville, NC FULL_TIME
  • Job description Who We Are Looking For Note: this role is currently open to candidates based in the United States who do not need visa sponsorship. As an ideal candidate, you are an experienced profes...
  • 11 Days Ago

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0 Digital Marketing Director jobs found in Fayetteville, NC area

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Online Survey Taker (Remote)
  • Survey Junkie
  • Linden, NC
  • Make money from home! Earn extra cash by taking paid online surveys.
  • 4/24/2024 12:00:00 AM

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Online Survey Taker (Remote)
  • Survey Junkie
  • Spring Lake, NC
  • Make money from home! Earn extra cash by taking paid online surveys.
  • 4/23/2024 12:00:00 AM

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RN Director of Nursing Hospice
  • PruittHealth
  • Fayetteville, NC
  • DIRECTOR OF NURSING HOSPICE SERVICES $15,000 SIGN ON BONUS This is an earn as you go bonus plan and does not require ...
  • 4/22/2024 12:00:00 AM

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Market Sales Manager - Fayetteville, NC
  • BLC BACKLOTCARS Inc
  • Fayetteville, NC
  • Who We Are: At OPENLANE we make wholesale easy so our customers can be more successful. We’re a technology company build...
  • 4/22/2024 12:00:00 AM

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Online Survey Taker
  • Survey Junkie
  • Fayetteville, NC
  • Make money from home! Earn extra cash by taking paid online surveys.
  • 4/22/2024 12:00:00 AM

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Online Survey Taker
  • Survey Junkie
  • Wade, NC
  • Make money from home! Earn extra cash by taking paid online surveys.
  • 4/22/2024 12:00:00 AM

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Outreach and Communications Intern
  • Centerstone
  • Fayetteville, NC
  • Centerstone is among the nation's leading nonprofit behavioral health systems with thousands of employees dedicated to d...
  • 4/21/2024 12:00:00 AM

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Marketing Associate - Fayetteville Woodpeckers
  • AEG
  • Fayetteville, NC
  • In order to be considered for this role, after clicking "Apply Now" above and being redirected, you must fully complete ...
  • 4/21/2024 12:00:00 AM

Fayetteville (/ˈfeɪətˌvɪl/) is a city in Cumberland County, North Carolina, United States. It is the county seat of Cumberland County, and is best known as the home of Fort Bragg, a major U.S. Army installation northwest of the city. Fayetteville has received the All-America City Award from the National Civic League three times. As of the 2010 census it had a population of 200,564, with an estimated population of 204,408 in 2013. It is the 6th-largest city in North Carolina. Fayetteville is in the Sandhills in the western part of the Coastal Plain region, on the Cape Fear River. With an estima...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Digital Marketing Director jobs
$169,509 to $232,353
Fayetteville, North Carolina area prices
were up 1.5% from a year ago

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