Digital Marketing Director jobs in Boca Raton, FL

Digital Marketing Director develops and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Director leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Director reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to top management. The Digital Marketing Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Digital Marketing Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)

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Director of Digital Marketing
  • LaunchLife International Inc.
  • Boca Raton, FL FULL_TIME
  • A leader in educational brands, LaunchLife is a dynamic EdTech company that operates through a franchising business model. Currently, LaunchLife comprises four education brands; Academy of Learning Career College, Pitman Training, School is Easy and Engineering for Kids, with over 250 locations in 30 different countries. Our portfolio of brands empowers dedicated people to achieve their learning goals.

    LaunchLife International is seeking a talented, creative, and highly organized Director of Digital Marketing to join our Marketing team at our Boca Raton, Florida office. In your role, you will report directly to the Vice President of Marketing while collaborating with the members of the Marketing team. The majority of your time will be spent finding creative and innovative ways to manage, coordinate, and brainstorm with the marketing team for the planning and execution various projects and tasks. Part of your time you will also spend with the Executive Management team creating the overall digital and marketing strategies that will help our brand and franchise partners grow and be successful. You will periodically meet with key Marketing agencies and 3rd party contractors to support all marketing tasks and projects. Finally, and with the help of your team, you will be responsible for the generation of reports on the main KPIs.

    As a dynamic and strategic thinker, you will lead website and digital strategies, creating impactful moments that drive enrollment and enhance brand influence across LaunchLife International's diverse educational platforms. Additionally, you will play a pivotal role in franchise development, contributing to the growth and success of our network. Join our dynamic team, and contribute to elevating our digital experiences alongside a passionate group committed to success. Our supportive culture encourages you to think expansively, creatively, and strategically.

    If you are prepared to play a key role in this exciting journey and make a substantial impact, we invite you to apply for the Director of Digital Marketing position.

    Key responsibilities include:

    • Strategic and tactical execution of web development projects and maintenance
    • Quality assurance of all marketing assets and website functionality
    • Continuous development of our web and marketing assets
    • Management of paid media and digital campaigns
    • CRO strategies and plans
    • Blogs and content strategy

    Others:

    • The website design, development, and implementation process
    • Frontend and backend website maintenance and management
    • Web themes, plugins, APIs, and integrations
    • Organic traffic and SEO campaigns
    • Oversee email campaigns and newsletters and determine ways to maximize their impact and reach SMS and email drip campaigns
    • Oversee social media campaigns and overall strategy
    • Conduct surveys using Survey Monkey or similar tool for market research
    • Marketing for franchise development
    • Marketing for targeting prospective audiences for all the brands (from STEM & engineering to upskilling and retraining future students and graduates)
    • Paid campaigns
    • Forms and connection to CRM
    • Marketing reports
    • Support of Google My Business
    • Assist with other marketing tasks as needed

    Skills & qualifications:

    • Leadership to mentor, manage and inspire a multidisciplinary marketing team
    • Able to effectively manage time and deadlines for multiple ongoing projects at once
    • Experience with WordPress or similar CMS preferred
    • 6 to 12 years of experience in marketing with 4 to 8 years managing a marketing team
    • Experience with Marketing Analytics and Google Analytics

    The following skills & qualifications are a plus:

    • CSS and HTML
    • Backend Web Experience
    • Design Experience
    • Frontend Web Experience
    • All Google UI – Search Console, Tag Manager, Google Business Profile, Google Analytics 4, Google Ads, etc.
    • Consent Mode – Google V2
    • Ad Types – Search, Display, Performance Max, Meta Advantage, etc.
    • Google Search Console
    • Google Tag Manager
    • Experience with a CRM
    • Production of videos
    • SEO tools
    • Data Studio
    • Call Tracking, VOIP Phone Systems or Apps

    What we offer:

    • Medical, Dental, and Vision Insurance
    • Paid vacation & holidays
    • 401(k) retirement savings

    Education: Bachelor's (Preferred) or Equivalent Work Experience

    Experience:

    • Digital Marketing: 6 years (Preferred)
    • Managing and Mentoring a team: 4 years (Required)

    Job Type: Full-time

    Schedule:

    • Monday to Friday

    Ability to Relocate:

    • Boca Raton, FL 33432: Relocate before starting work (Required)

    Work Location: In person

  • 4 Days Ago

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Director, Digital Marketing
  • LE013 Transformations Treatment Center, Inc.
  • Delray Beach, FL FULL_TIME
  • Summary Description Purpose of Role The Director of Digital Marketing is responsible for leading the end-to-end digital marketing strategy for both the corporate website presence, and oversees the bui...
  • 1 Month Ago

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Associate Digital Marketing Manager
  • Blue Water Marketing
  • Stuart, FL FULL_TIME
  • Join Our Team: Associate Digital Marketing Position at Blue Water Marketing Are you a dynamic digital marketing enthusiast looking to kickstart your career in a vibrant, fast-paced environment? Blue W...
  • 18 Days Ago

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Appointment Scheduler
  • Consumr Buzz | Digital Marketing
  • Worth, FL FULL_TIME
  • Consumr Buzz bases its core values on an idea:Businesses, small and large, should be easy to find online.While this is not always a simple task, our team first dives into an overview of what your busi...
  • 3 Days Ago

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Scheduler/ Appointment Setter
  • Consumr Buzz | Digital Marketing
  • Worth, FL FULL_TIME
  • ### Job Overview: We are seeking an Appointment Confirmer/ Scheuler to join our team. As an Appointment Confirmer, you will play a crucial role in driving business growth by generating leads and setti...
  • 8 Days Ago

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Director of Digital Marketing (Boca Raton or Hybrid)
  • 4Ever Young
  • Boca Raton, FL FULL_TIME
  • Purpose:4Ever Young stands at the intersection of health and beauty through a holistic set of cutting-edge medical aesthetics and wellness treatments offered to thousands of patients around the countr...
  • 16 Days Ago

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0 Digital Marketing Director jobs found in Boca Raton, FL area

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SEO Strategist
  • emagine / emagineHealth
  • Boca Raton, FL
  • Remote SEO Strategist Location: Remote (US Based Only) About the Opportunity emagineHealth is seeking an experienced cli...
  • 3/28/2024 12:00:00 AM

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Director, Digital & Product Management
  • Cinch Home Services, Inc.
  • Boca Raton, FL
  • Experience / Qualifications Skills and competencies for this role are the combination of soft skills, knowledge of busin...
  • 3/27/2024 12:00:00 AM

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Email Marketing Manager
  • Republican National Committee
  • West Palm Beach, FL
  • The Republican National Committee is seeking an Email Marketing Manager to join the Digital team. The ideal candidate ha...
  • 3/25/2024 12:00:00 AM

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Amazon Marketing Specialist
  • Truck Hero
  • POSITION SUMMARYThe Amazon Marketing Specialist is responsible for designing and implementing advertising campaigns for ...
  • 3/25/2024 12:00:00 AM

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Manager Digital Marketing, Growth
  • The Ritz Carlton Yacht Collection
  • Fort Lauderdale, FL
  • Join the Ritz-Carlton Yacht Collection: Where Every Voyage is a Symphony of Luxury Embark on an extraordinary journey wi...
  • 3/25/2024 12:00:00 AM

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Director, Digital Analytics and Insights
  • Defenders
  • Boca Raton, FL
  • Company Overview: ADT has been in the business of helping save lives since 1874. As the #1 smart home security provider ...
  • 3/25/2024 12:00:00 AM

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Director of eCommerce
  • Gemaire Distributors, LLC
  • Deerfield Beach, FL
  • Job Description Job Description *Must be able to commute to Deerfield, Beach, FL - this role is hybrid (2 days in office...
  • 3/25/2024 12:00:00 AM

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Director Marketing
  • Life Space Communities
  • Delray Beach, FL
  • Community: Texas Home Office Address: 3501 Olympus Boulevard Dallas, Texas 75019 Pay Range $128,800. 00-$167,475. 00+ An...
  • 1/18/2024 12:00:00 AM

According to the United States Census Bureau, the city has an area of 29.1 sq mi (75.4 km2), of which 27.2 sq mi (70.4 km2) of this is land and 1.9 sq mi (5.0 km2) of it (6.63%) is water. Boca Raton is a "principal city" (as defined by the Census Bureau) of the Miami metropolitan area. Approximately 1 sq mi is on the barrier island Deerfield Beach Island (DBI), also colloquially known as Deerfield Cay. Like other South Florida cities, Boca Raton has a water table that does not permit building basements, but there are several high points in the city, such as 4th Avenue which is aptly named "Hig...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Digital Marketing Director jobs
$183,026 to $250,883
Boca Raton, Florida area prices
were up 1.5% from a year ago

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There are different job roles in digital marketing, like marketing campaigns designing, maintaining, supplying the right content for an organization, engaging people through social media, checking and keeping visitors flow on the website.
December 21, 2019
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Your New Digital Marketing Director or as it’s called in the modern workplace your – Chief Revenue Officer.
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It’s about knowing about how each of the social and digital channels operate and interact with each other and the synergies that creates.
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