Digital Marketing Analyst jobs in Johnson City, TN

Digital Marketing Analyst supports the digital marketing strategy by implementing programs and tactics to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Analyst develops, curates, and deploys compelling content to attract, engage and retain visitors and promote sales. Prepares and launches social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Analyst collects and analyzes online statistics to identify marketplace trends and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to a manager. The Digital Marketing Analyst work is closely managed. Works on projects/matters of limited complexity in a support role. To be a Digital Marketing Analyst typically requires 0-2 years of related experience. (Copyright 2024 Salary.com)

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DATABASE MARKETING ANALYST
  • Hard Rock International (USA), Inc.
  • Bristol, VA FULL_TIME
  • Overview

    The incumbent in this position provides technical and organizational support for the Director of Marketing and the VP of Marketing including but not limited to building offers in player tracking systems, updating existing reports, preparing list for direct mail programs, and preparing ad-hoc analysis.         

    Responsibilities

    ESSENTIAL FUNCTIONS:

    (These functions are intended as a general illustration of the work performed in this job classification and are not all inclusive for this position)

    • Creates an atmosphere that induces guests to make Hard Rock Casino Bristol their choice for gaming entertainment; responsible for actively building and retaining guest relations and acts as a mentor to team members in order to provide superior guest service.
    • Builds offers in the Hard Rock Bristol systems.
    • Maintains and updates existing reports on a daily, weekly, or monthly basis.
    • Investigates and solves data quality issues.
    • Manipulates and sorts player lists in preparations for direct mail vendors.
    • Uploads Player Tags and creates prizes in CMP.
    • Prepares graphical interpretation of raw data and ad-hoc analysis upon request.
    • Maintains professional relations with vendors and guests.
    • Attends and participates in meetings and off-property functions as needed and completes any necessary follow-up.
    • Performs work regularly and predictably.
    • Other duties as assigned.
    • Attends seminars when needed.

    Qualifications

    EDUCATION AND /OR EXPERIENCE REQUIREMENTS:

    (Related education and experience may be interchangeable on a year for year basis)

     

    This knowledge and these abilities are typically acquired through a Bachelor’s degree program with 1 to 2 years of related experience and/or training or an equivalent combination of education and experience.

     

    ADDITIONAL REQUIREMENTS: (Licenses, Certifications, Testing, etc.):

    • Must obtain and maintain all licenses / certifications per Federal, State, and Virginia Lottery.
    • Must successfully pass background check.
    • Must successfully pass drug screening.
    • Prior experience in the Gaming industry preferred.
    • Must be twenty-one (21) years of age.
    • Must be able to work holidays and weekends, as well as flexible shifts.

    KNOWLEDGE OF:

    • Understanding of and experience in the property’s regional gaming market.
    • Casino marketing functions including, but not limited to data base, advertising and branding.
    • Operations, services and activities of a comprehensive marketing and database programs.
    • Procedures, methods, and equipment including computers and applicable software applications such as word processing, email, spreadsheets, and databases to include excellent working knowledge of Microsoft Word, Excel, Outlook, PowerPoint, Access or SQL.
    • Pertinent federal, state, and local laws, codes, and regulations.

    ABILITY TO:

    • Deliver a service level which creates an atmosphere that makes our guests want to return, giving each guest a positive, memorable entertainment experience.
    • Routinely go above and beyond in the accomplishment of position responsibilities in an effort to play a role in the achievement of organizational goals.
    • Present an image of excitement, enthusiasm, and outgoing personality, while being able to project a professional appearance.
    • Communicate clearly and concisely, both orally and in writing.
    • Analyze marketing and promotions data.
    • Be a strategic, analytical, ethical and effective motivator.
    • Participate in the development and administration of goals, objectives, and procedures.
    • Prepare clear and concise administrative and financial reports.
    • Interpret and explain policies and procedures.
    • Operate various types of office equipment.
    • Establish and maintain effective working relationships with those contacted in the course of work.
    • Be flexible to work varying shifts and time schedules as needed.

    Additional Details

    DISCLAIMER:

    This is not necessarily an exhaustive list of all the responsibilities, skills, duties, efforts or working conditions associated with the job. While this is intended to be an accurate reflection of the current job, management reserves the right to revise the job or to require that other or different task is performed when circumstances change (i.e. emergencies, changes in personnel, workload, rush jobs or technical development). #HARDROCKBRISTOL

    Age Requirements

    21
  • 20 Days Ago

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IT Help Desk Technician
  • Unbound Digital
  • Johnson, TN FULL_TIME
  • Full-Time IT Help Desk Technician Unbound Digital LLC is a fast growing, local Information Technology company looking to hire a Full-Time IT Help Desk for our Tri-Cities area IT company. This position...
  • 1 Month Ago

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Sales rep
  • Vector Marketing
  • Boone, NC FULL_TIME
  • Vector Marketing has been around for over 40 years and is looking to fill part-time sales positions. Our reps sell Cutco products through appointments. We work with a lot of people who are just lookin...
  • 23 Days Ago

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Sales representative
  • Vector Marketing
  • Boone, NC FULL_TIME
  • Vector Marketing is now interviewing for part-time sales positions. Basic responsibilities include meeting with customers, selling our Cutco products, and placing any orders. Reps are paid $20.00 base...
  • 1 Month Ago

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Summer Sales Intern 2024
  • Aruza Marketing LLC
  • Johnson, TN INTERN
  • The Aruza Marketing Internship provides individuals the opportunity to learn vital skills in sales, persuasion, work ethic, and professional communication. Upon completion of the internship you will b...
  • Just Posted

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Digital Content Creator
  • Wine To Water
  • Boone, NC FULL_TIME
  • Position: Digital Content Creator Reports to: Director of Marketing & Communications Position: Full time, Hourly Non Exempt Location: Hybrid- Boone, NC Work Schedule: M-F 9-5 OUR MISSION & CORE VALUES...
  • 20 Days Ago

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0 Digital Marketing Analyst jobs found in Johnson City, TN area

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CMO - Own your own Franchise
  • Williamsonheckt
  • Johnson City, TN
  • Do you want to own your own business? You are not alone, approximately 85% of the new franchise owners were professional...
  • 3/29/2024 12:00:00 AM

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Regional Marketing Manager - Own a Franchise
  • Williamsonheckt
  • Johnson City, TN
  • Do you want to own your own business? You are not alone, approximately 85% of the new franchise owners were professional...
  • 3/29/2024 12:00:00 AM

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Regional Marketing Manager - Own a Franchise
  • Williamsonheckt
  • Elizabethton, TN
  • Do you want to own your own business? You are not alone, approximately 85% of the new franchise owners were professional...
  • 3/29/2024 12:00:00 AM

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CMO - Own your own Franchise
  • Williamsonheckt
  • Elizabethton, TN
  • Do you want to own your own business? You are not alone, approximately 85% of the new franchise owners were professional...
  • 3/29/2024 12:00:00 AM

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Regional Marketing Manager - Own a Franchise
  • Williamsonheckt
  • Kingsport, TN
  • Do you want to own your own business? You are not alone, approximately 85% of the new franchise owners were professional...
  • 3/29/2024 12:00:00 AM

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CMO - Own your own Franchise
  • Williamsonheckt
  • Kingsport, TN
  • Do you want to own your own business? You are not alone, approximately 85% of the new franchise owners were professional...
  • 3/29/2024 12:00:00 AM

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Customer Engagement Manager>
  • PetSmart, Inc.
  • Johnson City, TN
  • PetSmart, Inc. - 3211 Peoples St [Department Supervisor] As a Customer Engagement Manager at PetSmart, Inc., you'll: Ens...
  • 3/26/2024 12:00:00 AM

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Digital Marketing Specialist (FT) Marketing - Remote Position
  • MARKETING & PUBLIC RELATIONS
  • Johnson City, TN
  • Digital Marketing Specialist (FT) Marketing - Remote Position Job ID: 004A2U BALLAD CORPORATE Marketing/Communications -...
  • 3/26/2024 12:00:00 AM

Johnson City is in northeastern Washington County at 36°20′N 82°22′W / 36.333°N 82.367°W / 36.333; -82.367 (36.3354, -82.3728), with smaller parts extending north into Sullivan County and east into Carter County. Johnson City shares a contiguous southeastern border with Elizabethton. Johnson City also shares a small contiguous border with Kingsport to the far north along I-26 and a slightly longer one with Bluff City to the northeast along US 11E.[citation needed] According to the United States Census Bureau, the city has an area of 43.3 square miles (112.1 km2), of which 42.9 square miles ...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Digital Marketing Analyst jobs
$49,857 to $64,352
Johnson City, Tennessee area prices
were up 1.3% from a year ago

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