Database Marketing Manager manages a staff of analysts responsible for the maintenance of the organization's marketing database. Develops strategy for targeted marketing campaigns and may be responsible for data extraction, list or lead generation, or evaluating effectiveness of marketing campaigns. Being a Database Marketing Manager requires a bachelor's degree in area of specialty. Typically reports to a head of a unit/department. The Database Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Database Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
Bachelor's degree in Information Technology, Accounting, or a related field 5 years of experience in financial systems, with experience in PeopleSoft preferred Strong understanding of financial systems and processes Experience with project management Excellent communication and interpersonal skills Ability to work independently and as part of a team Experience with other ERP systems, such as SAP or Oracle Experience with cloud-based financial systems Experience with data analytics and reporting Experience with system security and compliance Strong problem-solving and troubleshooting skills Ability to work under pressure and meet deadlines Working knowledge of SQL and relational databases
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Reading (/ˈrɛdɪŋ/ RED-ing; Pennsylvania German: Reddin) is a city in and the county seat of Berks County, Pennsylvania, United States. With a population of 87,575, it is the fifth-largest city in Pennsylvania. Located in the southeastern part of the state, it is the principal city of the Greater Reading Area, and is furthermore included in the Philadelphia-Reading-Camden PA-NJ-DE-MD Combined Statistical Area.
The city, which is approximately halfway between the state's most populous city, Philadelphia, and the state capital, Harrisburg (as well as about halfway between Allentown and Lancaster)...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Database Marketing Manager jobs
$126,246 to $164,351
Reading, Pennsylvania area prices were up 1.5% from a year ago
It provides a thorough overview of all essential aspects of using customer databases to improve direct marketing results.
December 08, 2019
Database Marketing Manager in Huntington, NY
The key driving force behind database marketing is establishing, building and then maintains a relationship with the customer.
November 28, 2019
Database Marketing Manager in Des Moines, IA
Well-versed in analytics, a classically-trained database marketer who will manage and grow the current database as well as author and develop strategic marketing analysis, segmentation and reporting to enable high-performing multi-channel campaigns and initiatives.