Database Marketing Analyst jobs in Towson, MD

Database Marketing Analyst performs analysis of marketing databases to evaluate and improve the effectiveness of various marketing programs. Develops strategy for targeted marketing campaigns and is responsible for data extraction and list or lead generation. Being a Database Marketing Analyst runs various reports to track retention, identify new customers, and pinpoint opportunities to increase sales to current customers. Ensures that the database is updated and maintained in a timely fashion. Additionally, Database Marketing Analyst requires a bachelor's degree. Typically reports to a manager. The Database Marketing Analyst gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. To be a Database Marketing Analyst typically requires 2 to 4 years of related experience. (Copyright 2024 Salary.com)

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Database Marketing Analyst
  • Live! Casino and Hotel Maryland
  • Hanover, MD FULL_TIME
  • Overview

    Why We Need Your Talents:

     

    The Database Marketing Analyst is responsible for the successful execution of Marketing Campaigns, including but not limited to: campaign build, list generation, program build, execution, reporting. While reporting to the Loyalty Marketing Director, you will ensure the integrity and success of the Maryland Live! player tracking databases.

     

     

    Responsibilities

    Where You'll Make an Impact:

    • Gather criteria, build, and modify all Marketing Campaigns in Campaign Management Tool.
    • Responsible for building programs in other supporting Marketing tools. As well as, program execution, list generations, troubleshooting, data validation, etc.
    • Assists in gathering data used for analysis of Direct Mail Programs, Events, Promotions, Entertainment, and any other Marketing functions that are designed to increase revenue and loyalty.
    • Assist in Program Proformas and Postformas.
    • Responsible to ensure guests have an enjoyable gaming experience maintaining an accurate player tracking system. Ensures integrity of the data held within the player tracking system(s).
    • Develops strong accountable working relationship with casino hosts, player club team to ensure accurate reporting and maintenance of player’s activity.
    • Assist with other major Marketing programs.
    • Respond to guest inquiries through multiple inbound channels in timely fashion.
    • Other duties as assigned

    Skills to Help You Succeed:

    • Ability to:
      • Read and write SQL
      • Analyze and interpret departmental needs and results
      • Solve complex problems Maintain strict confidentiality and integrity in customer information, financial data, marketing plans, and policies.
      • Maintain a pleasant, friendly, and welcoming attitude.
      • Maintain mental concentration for significant periods of time
    • Strong Excel Skills
    • Flexible schedule
    • Team player

    Qualifications

    Must-Haves:

    • Education:
      • A four (4)-year degree in related fields or equivalent work experience.
    • Experience
      • One (1)  to three (3) years of experience in database marketing and data analysis
    • Must be able to obtain and maintain Gaming License as mandated by the Maryland Lottery & Gaming Control Agency and the Pennsylvania Gaming Control Board.

    Physical Requirements:

    • Ability to:
      • Stand for extended periods of time.
      • Reach for specific objects at short distances in local working area.
      • Sit 60% of the time
      • Occasionally lift up to 50 lbs
    • Use of stairs and elevators

    What We Offer

    Perks We Offer You

    • Comprehensive health coverage for full-time and part-time Team Members and their eligible dependents
    • Generous retirement savings options are available. 
    • Free uniforms
    • Free parking
    • Discounted meals
    • Service and Attendance bonuses
    • Tuition reimbursement
    • Discounts on hotels, theme parks, travel, and more!

    Life at Live!

    • 24/7 high energy casino with a culture committed to fairness, teamwork, and most importantly FUN.
      • Casino is over 100,000 square feet and requires the ability and energy to move about it with a true sense of urgency!
  • 19 Days Ago

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Database Engineer, Full Scope Poly,MD, Hybrid
  • Marketing Strategies
  • Catonsville, MD FULL_TIME
  • Job Description Provides technical expertise for database design, development, implementation, information storage and retrieval, data flow and analysis. Develops relational and/or Object-Oriented dat...
  • 19 Days Ago

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Database Administrator, Full Scope Poly, Hybrid, MD
  • Marketing Strategies
  • Catonville, MD FULL_TIME
  • Job Description Maintains the integrity, security and availability of multiple database(s). Duties include disaster recovery, performance analysis and tuning, index maintenance, and monitoring of data...
  • 18 Days Ago

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PPC Search Analyst II
  • iFrog Marketing Solutions
  • Easton, MD FULL_TIME
  • Company OverviewWe started in a dealership, realized we were really good at what we did, then took the leap to make it formal in 2015 by forming iFrog Digital Marketing. Fast forward to 2023. Now, as ...
  • 25 Days Ago

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GC001DE2 - Mid Level Database Engineer - Cleared
  • Mid Level Database Engineer - Cleared - NiSUS Technologies Corporation
  • Annapolis, MD FULL_TIME
  • Provides technical expertise for database design, development, implementation, information storage and retrieval, data flow and analysis. Develops relational and/or Object Oriented databases, database...
  • 22 Days Ago

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Database Marketing Manager - Philadelphia, Pittsburgh or Maryland
  • Live! Casino and Hotel Philadelphia
  • Hanover, MD FULL_TIME
  • Overview: Why We Need Your Talents: The Database Marketing Manager is responsible for the successful established research methodology and designing format for data gathering. Responsible for the succe...
  • 10 Days Ago

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0 Database Marketing Analyst jobs found in Towson, MD area

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Analytical Reporting Analyst
  • Aegon Asset Management
  • Baltimore, MD
  • Job Family Treasury, Capital Management and Asset Liability Management About Us At Transamerica, hard work, innovative t...
  • 3/28/2024 12:00:00 AM

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Marketing Intelligence Analyst
  • LHH
  • Washington, DC
  • Marketing Intelligence Analyst LHH Recruitment Solutions is currently seeking a Marketing Intelligence Analyst with 5 or...
  • 3/27/2024 12:00:00 AM

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Business Intelligence Analyst
  • The Consortium
  • Baltimore, MD
  • ***THIS IS A FULL-TIME POSITION AND NOT A CONTRACTING ONE.*** ***REQUIRES WORKING ONSITE IN BALTIMORE (HYBRID) - ONLY LO...
  • 3/26/2024 12:00:00 AM

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Senior Financial Analyst - Budget & Expense Managment (Remote)
  • CareFirst
  • Baltimore, MD
  • **Resp & Qualifications** **PURPOSE:** Oversees various financial functions such as budgeting, auditing, forecasting and...
  • 3/26/2024 12:00:00 AM

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Entry Level Software Programmer - REMOTE
  • SynergisticIT
  • Baltimore, MD
  • SYNERGISTICIT is aware that the Job Market is Challenging due to almost 300,000 Tech Layoffs within the past year due to...
  • 3/26/2024 12:00:00 AM

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Developer in Quantitative Investment Strategies
  • MarketWise Solutions
  • Baltimore, MD
  • Overview: As a developer in quantitative investment strategies, you will be working at the intersection of quantitative ...
  • 3/25/2024 12:00:00 AM

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Senior Quantitative Analyst
  • Constellation Energy Generation, LLC.
  • Baltimore, MD
  • Overview: COMPANY OVERVIEW As the nation's largest producer of clean, carbon-free energy, Constellation is a company pur...
  • 3/25/2024 12:00:00 AM

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Data Governance Analyst - (REMOTE, USA)
  • Danaher Corporation
  • Baltimore, MD
  • At Aldevron, we shape the future of medicine by advancing science in meaningful ways. Our team of dedicated, forward-thi...
  • 3/24/2024 12:00:00 AM

Towson is located at 39°23′35″N 76°36′34″W / 39.39306°N 76.60944°W / 39.39306; -76.60944 (39.392980, −76.609562). According to the United States Census Bureau, the CDP has a total area of 14.2 square miles (37 km2), of which, 14.0 square miles (36 km2) is land and 0.2 square miles (0.52 km2) (1.06%) is water. The community is located immediately north of Baltimore City, inside the Beltway (I-695), east of I-83 and along York Road. Its census boundaries include Pikesville to the west, Lutherville and Hampton to the north, Parkville to the east, and Baltimore to the south. Major neighborhoods...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Database Marketing Analyst jobs
$68,681 to $91,647
Towson, Maryland area prices
were up 1.5% from a year ago

Database Marketing Analyst in Milwaukee, WI
If you have built a career as a Database Marketing Analyst and can juggle multiple projects while keeping an eye on the details, we would like to talk to you.Responsibilities include.
December 31, 2019
Database Marketing Analyst in Baton Rouge, LA
The databases you use are made up of information that gets collected from people every time they do something like sign up for a contest, fill out a warranty, or apply for a credit card.
December 29, 2019
Database Marketing Analyst in Binghamton, NY
Help marketing efforts by gathering and analyzing customer information.
February 18, 2020
Atlantis Casino Resort Spa, in Reno, Nevada, has a career opportunity and is looking for someone with a proven track record to be the Database Marketing Analyst.
December 09, 2019