Database Marketing Analyst jobs in Richmond, CA

Database Marketing Analyst performs analysis of marketing databases to evaluate and improve the effectiveness of various marketing programs. Develops strategy for targeted marketing campaigns and is responsible for data extraction and list or lead generation. Being a Database Marketing Analyst runs various reports to track retention, identify new customers, and pinpoint opportunities to increase sales to current customers. Ensures that the database is updated and maintained in a timely fashion. Additionally, Database Marketing Analyst requires a bachelor's degree. Typically reports to a manager. The Database Marketing Analyst gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. To be a Database Marketing Analyst typically requires 2 to 4 years of related experience. (Copyright 2024 Salary.com)

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Database Marketing Manager
  • Fivetran
  • Oakland, CA FULL_TIME
  • From Fivetran's founding until now, our mission has remained the same: to make access to data as simple and reliable as electricity. With Fivetran, customer data arrives in their warehouses, canonical and ready to query, with no engineering or maintenance required. We're proud that more organizations continue to leverage our technology every day to become truly data-driven.


    About the Role

    Fivetran is building data pipelines to power the modern data stack for thousands of companies.


    We are looking for an experienced and dynamic Database Marketing Manager to lead our database marketing efforts. The ideal candidate will have a proven track record in B2B demand generation marketing, marketing operations, and campaign execution. You will be responsible for managing and optimizing our prospect database, developing targeted marketing strategies, and collaborating with cross-functional teams to drive revenue growth.


    This is a full-time position based out of our Oakland or Denver offices or remote.


    What You'll Do:

    • Develop and maintain a comprehensive email database strategy that supports segmentation, personalization, and campaign effectiveness.
    • Continuously evaluate and improve the quality and health of the email database.
    • Own the Marketo architecture to ensure strategic audience targeting and efficient email campaign execution.
    • Enable and operationalize data-driven audience targeting strategies to ensure emails reach the most relevant recipients.
    • Collaborate with stakeholders to define audience personas and segmentation criteria.
    • Establish and enforce email marketing best practices across the organization.
    • Share best practices and create a conduit for cross-team collaboration around email best practices.
    • Develop a framework to enable teams to manage their email marketing calendar, ensuring a consistent and coordinated approach to email campaigns.
    • Partner with the demand generation team to operationalize data-driven email campaigns and ensure seamless execution.
    • Monitor and analyze the performance of different segments to refine strategies.
    • Monitor and report on the growth and trends of the database

    Skills We're Looking For:

    • Minimum 5 years of experience in Marketing Operations and/or MarTech.
    • Minimum 5 years of Marketo experience and/or owning or administration of the system with a focus on email and nurture strategy
    • Proven ability to think strategically, but with exceptional attention to detail in execution.
    • Strong influencing and relationship-building skills, and ability to collaborate effectively with cross-functional teams.
    • A commitment to staying current with the latest trends and best practices in marketing technology.
    • Excellent analytical and problem-solving skills.
    • Strong communication and presentation abilities.

    #LI-CM1

    The pay range displayed on this job posting reflects the minimum and maximum target for new hire salaries for the target position and level. Our pay ranges are determined by role, level, and location. Our job titles may span more than one career level. Within the range, individual pay is determined by additional factors, including job-related skills, experience, relevant education or training, business need, market demands. The pay range is subject to change and may be modified in the future. Your recruiter can share more about the specific pay range for your location during the hiring process.


    This range represents base salary only and does not include incentive for sales roles, equity, or benefits, if applicable.


    Pay Range

    $112,000—$140,000 USD

    Perks and Benefits


    • 100% employer-paid medical insurance*
    • Generous paid time-off policy (PTO), plus paid sick time, inclusive parental leave policy, holidays, and volunteer days off
    • RSU stock grants
    • Professional development and training opportunities
    • Company virtual happy hours, free food, and fun team building activities
    • Monthly cell phone stipend
    • Recharge, reenergize, and pursue personal and professional goals with a 30 day paid leave after 5 years
    • may vary by country - please reach out to your recruiter for more information

    To learn more about Fivetran's benefits by region - click here.

    We're honored to be valued at over $5.6 billion, but more importantly, we're proud of our core values of Get Stuck In, Do the Right Thing, and One Team, One Dream. Read about us in Forbes.

    Fivetran brings together high-quality talent across the globe to make data access as easy and reliable as electricity for our customers. We value and recognize that our customers benefit from having innovative teams made of people from many backgrounds, experiences and identities. Fivetran promotes diversity, equity, inclusion & belonging through attracting, recruiting, developing and retaining a diverse workforce, not only because it is the right thing to do, but because it helps us build a world-class company to better serve our customers, our people and our communities.

    To learn more about Fivetran's culture and what it's like to be part of the team, click here and enjoy our video.

    To learn more about our candidate privacy policy, you can read our statement here.

  • 14 Days Ago

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Database Administrator Analyst
  • Center for Elders' Independence
  • Oakland, CA FULL_TIME
  • The Position:The Database Administrator Analyst will administer, maintain and provide ongoing support for the CEI applications environment. This position will collaborate with the enterprise applicati...
  • 22 Days Ago

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Business / Marketing Analyst
  • Plexuss
  • Walnut Creek, CA FULL_TIME
  • Want to use your expertise and help people around the world further their education? As a business/marketing analyst, you will be involved in multiple facets of our business that rely on data. The suc...
  • 1 Month Ago

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Charity Marketing Assistant
  • RB Marketing
  • San Leandro, CA FULL_TIME
  • Are you passionate about creating remarkable event experiences that promote non-profit causes and amplify their missions? Here at RB Marketing, we are dedicated to igniting change in Pleasanton and th...
  • Just Posted

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Entry Level Marketing Coordinator
  • RB Marketing
  • Fremont, CA FULL_TIME
  • We are a leading marketing organization headquartered in Pleasanton, and we are actively seeking a dedicated individual who is passionate about community service to join our nonprofit marketing team.T...
  • Just Posted

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Entry Level Marketing Assistant
  • RB Marketing
  • Pleasanton, CA FULL_TIME
  • We are a leading marketing organization headquartered in Pleasanton, and we are actively seeking a dedicated individual who is passionate about community service to join our nonprofit marketing team.T...
  • 4 Days Ago

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0 Database Marketing Analyst jobs found in Richmond, CA area

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Senior Customer Marketing Manager
  • Dialpad
  • San Ramon, CA
  • About Dialpad Work Beautifully Dialpad is the leading Ai-Powered Customer Intelligence Platform that is transforming how...
  • 3/29/2024 12:00:00 AM

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Expert IT Business Analyst
  • PG&E Corporation
  • Oakland, CA
  • Requisition ID # 155957 Job Category: Information Technology Job Level: Individual Contributor Business Unit: Informatio...
  • 3/29/2024 12:00:00 AM

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Expert IT Business Analyst
  • Ampcus Incorporated
  • Oakland, CA
  • Title : Expert IT Business Analyst Expected Duration: 04/15/2024 to 04/14/2026 Location: Oakland, CA - Hybrid A reasonab...
  • 3/28/2024 12:00:00 AM

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Expert IT Business Analyst
  • Varite, Inc
  • Oakland, CA
  • Job Details: Position: Direct Hire Location: 300 Lakeside Dr, Oakland, CA, USA 94612 Duration: 24 months Description: **...
  • 3/28/2024 12:00:00 AM

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Expert IT Business Analyst
  • Sunrise Systems Inc
  • Oakland, CA
  • Job Title: Expert IT Business Analyst Job ID: 24-01385 Location: Oakland, CA Duration: STRAIGHT FTE/ Client's DIRECT HIR...
  • 3/28/2024 12:00:00 AM

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Expert Salesforce Programmer Analyst - Customer Web
  • PG&E Corporation
  • Oakland, CA
  • Requisition ID # 154493 Job Category: Information Technology Job Level: Individual Contributor Business Unit: Informatio...
  • 3/28/2024 12:00:00 AM

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Help Desk Analyst
  • LHH
  • Help Desk Analyst II - San Francisco, CA Area LHH Recruitment Solutions is looking for a Help Desk Analyst to join a dyn...
  • 3/27/2024 12:00:00 AM

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Customer Experience (CX) Product Owner
  • Freedom Financial Network
  • San Mateo, CA
  • **Customer Experience (CX) Product Owner** **Job Description** **The Opportunity:** Freedom Financial Network is seeking...
  • 3/27/2024 12:00:00 AM

Richmond is located at 37°56′09″N 122°20′52″W / 37.93583°N 122.34778°W / 37.93583; -122.34778. According to the United States Census Bureau, the city has a total area of 52.5 square miles (136 km2), of which 30.1 square miles (78 km2) is land and 22.4 square miles (58 km2) (42.71%) is water. The city sits on 32 miles (51 km) of waterfront, more than any other city in the Bay Area. The city borders San Francisco Bay to the southwest and San Pablo Bay to the northwest, and includes Brooks Island and the Brother Islands entirely, and half of Red Rock Island. There are several cities and uninco...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Database Marketing Analyst jobs
$81,578 to $108,857
Richmond, California area prices
were up 4.5% from a year ago

Database Marketing Analyst in Milwaukee, WI
If you have built a career as a Database Marketing Analyst and can juggle multiple projects while keeping an eye on the details, we would like to talk to you.Responsibilities include.
December 31, 2019
Database Marketing Analyst in Baton Rouge, LA
The databases you use are made up of information that gets collected from people every time they do something like sign up for a contest, fill out a warranty, or apply for a credit card.
December 29, 2019
Database Marketing Analyst in Binghamton, NY
Help marketing efforts by gathering and analyzing customer information.
February 18, 2020
Atlantis Casino Resort Spa, in Reno, Nevada, has a career opportunity and is looking for someone with a proven track record to be the Database Marketing Analyst.
December 09, 2019