Database Marketing Analyst jobs in Delaware
Database Marketing Analyst performs analysis of marketing databases to evaluate and improve the effectiveness of various marketing programs. Develops strategy for targeted marketing campaigns and is responsible for data extraction and list or lead generation. Being a Database Marketing Analyst runs various reports to track retention, identify new customers, and pinpoint opportunities to increase sales to current customers. Ensures that the database is updated and maintained in a timely fashion. Additionally, Database Marketing Analyst requires a bachelor's degree. Typically reports to a manager. The Database Marketing Analyst gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. To be a Database Marketing Analyst typically requires 2 to 4 years of related experience. (Copyright 2024 Salary.com)
Recently Added Database Marketing Analyst jobs
Marketing Data Analyst - 1790474
- Adams Keegan
-
Lewes, DE
FULL_TIME
-
Marketing Data Analyst
Role and ResponsibilitiesThe Marketing and Online Data Analyst will be an integrated part of the FBC Team supporting both the integrated activities related to marketing, sales and customer relations, as well as more broadly supporting Company Leaders. This person will gather and analyze key performance data to help make informed decisions (e.g., fleet operations, customer satisfaction, dock operations, etc.). The primary responsibilities of this role are to organize data related to sales numbers, customer database, customer behavior (both online and offline), market research, logistics or other behaviors. The role utilizes technical expertise to ensure data is accurate and high-quality. Data is then analyzed, designed, and presented in a way that assists individuals, businesses, and organizations make better decisions. This person needs a mix of technical, analytical, and soft skills to effectively analyze data and communicate their findings.- Use automated tools to extract data from primary and secondary sources
- Develop and maintain databases and data systems – reorganizing data in a readable format
- Perform analysis to assess the quality and meaning of data
- Explore customer and leads databases to identify actionable segments and support the planning and execution of new customer engagement activities (online, email, text, etc) based on the data
- Use statistical tools to identify, analyze, and interpret patterns and trends in complex data sets to support diagnosis and prediction
- Assign numerical value to essential business functions so that business performance can be assessed and compared over periods of time
- Prepare reports for management stating trends, patterns, and predictions using relevant data
- Prepare final analysis reports for stakeholders to understand the data-analysis step
- Remove errors, identify outliers, and transform data into a format that can be analyzed
- Use statistical methods to test hypotheses, identify trends, and make predictions
- For EDA projects, the analyst needs to scrutinize data to recognize and identify patterns followed by the use of data modeling techniques to summarize the overall features of data analysis
Background and Requirements- Bachelor’s Degree
- At least 2 years of experience
- Knowledge of how to clean and prepare data for analysis
- Ability to analyze data and explore for insights
- Understanding of statistical tests and tools
- Knowledge of programming languages including Python and R
- The ability to query databases and knowledge using SQL
- Experience using tools like Tableau or Power BI
- Advanced Excel and Word knowledge
- Basic understanding of ML
- The ability to approach problems logically and make informed decisions based on the data
- Attention to detail, ensuring accuracy in data analysis and recognizing errors
- Excellent communication skills
- Ability to come up with solutions to business problems using data-driven approaches
- Ability to collaborate with other departments or teams, understanding their needs, and providing them with relevant data insights
- Recognizing the ethical implications of data usage, storage, and analysis, especially in terms of privacy and security
Benefits- Competitive Compensation & Benefits: Receive a competitive salary, comprehensive health insurance, and an employee discount program.
- Be Part of the Crew: Foster camaraderie and teamwork within a supportive and collaborative environment.
- Growth Opportunities: Develop your leadership skills and gain valuable experience in the boating industry.
- Exclusive Membership: Enjoy access to Freedom Boat Club during off-duty hours at a discounted rate.
- 10 Days Ago
Business Analyst, Senior Associate, Card Marketing Execution Data & Planning
- JPMorgan Chase
-
Wilmington, DE
FULL_TIME
- Job Summary: Join our dynamic Card Marketing Operations team as a Business Analyst (BA) and take your career to the next level. In this role, you will be at the forefront of data-promoting Operations ...
- 1 Month Ago
Entry level sales representative
- Vector Marketing
-
Dover, DE
FULL_TIME
- Vector Marketing is looking to fill part-time sales positions right away. Request an interview today and start work within the week. What are the position details? Our reps sell Cutco products through...
- 3 Days Ago
Brand Ambassador
- GMR Marketing
-
Wilmington, DE
TEMPORARY,PART_TIME
- Job Description: As our Brand Ambassador on the PNC Mobile Learning Adventure (MLA) Tour, you will be apart of our team of friendly faces at our onsite activations. The MLA Tour is a travelling exhibi...
- 26 Days Ago
Weekly pay
- Vector Marketing
-
Wilmington, DE
FULL_TIME
- Vector Marketing is currently holding virtual interviews for part-time sales rep positions. Our representatives sell Cutco products through one-on-one appointments that emphasize customer service. Exp...
- 26 Days Ago
Oracle Database Developer
- International System Technologies
-
Newark, DE
FULL_TIME
- Job DetailsLocal to Newark, DESQL, PL/SQL, Oracle 11g/12c, Oracle RAC, OLTP.Proficiency with Packages, Stored Procedures, Functions, Triggers, Views, Materialized Views, Sequences, DB Objects.Proficie...
- Just Posted
Database Marketing Analyst jobs at Popular Companies
About Delaware
Delaware is 96 miles (154 km) long and ranges from 9 miles (14 km) to 35 miles (56 km) across, totaling 1,954 square miles (5,060 km2), making it the second-smallest state in the United States after Rhode Island. Delaware is bounded to the north by Pennsylvania; to the east by the Delaware River, Delaware Bay, New Jersey and the Atlantic Ocean; and to the west and south by Maryland. Small portions of Delaware are also situated on the eastern side of the Delaware River sharing land boundaries with New Jersey. The state of Delaware, together with the Eastern Shore counties of Maryland and two co...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Database Marketing Analyst jobs
$67,967 to $90,693
Most Popular Cities in Delaware for Database Marketing Analyst Jobs
What does a Database Marketing Analyst do?
Database Marketing Analyst in Petersburg, VA
This position will work directly with marketing teams spanning HomeAway’s entire brand portfolio,including 20+ brands across 10 geographies around the world. Additionally, the role will work with our database, product, and development teams to support marketing efforts.
February 24, 2020
Database Marketing Analyst in Boulder, CO
This position is responsible for the management of direct mail operations and database maintenance, including mailing list preparation and deadlines.
December 04, 2019
Database Marketing Analyst in Grand Rapids, MI
There’s a lot of collaboration in a Database Marketing Analyst’s job.
December 24, 2019