Customer Retention Manager manages all customer retention activities. Takes initiatives in customer satisfaction via process improvement plans and efficient reporting and flow of information. Being a Customer Retention Manager maintains industry relationships and develops budgets and controls costs. Responsible for leading a team of retention members. Additionally, Customer Retention Manager requires a bachelor's degree in area of specialty. Typically reports to a head of a unit/department. The Customer Retention Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Customer Retention Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
ARE YOU A DIRECT MARKETING ALL-STAR
Looking for a Fantastic Place to Call Home?
If so, you will definitely want to keep reading…
Hello… my name is Jesse Cannone, and I am the owner and CEO of The Healthy Back Institute. We help people live pain-free lives through a holistic system of educational content and proven solutions and products. Our Mission is to be the number one leader in joint pain management.
We seek a Director of Customer Marketing!
As our Director of Customer Marketing, you will help us reach our mission by driving profitable sales growth in multiple sales channels by focusing on improving the customer experience, expanding brand loyalty, and increasing customer LTV.
FOCUS AREAS
THE ROLE
You will play a pivotal role in shaping our customer lifecycle. Accountable for identifying the right combination of strategies, tactics, triggers, and channels across different customer journey phases, you’ll have the opportunity to lead the design and planning for customer engagement from onboarding through advocacy.
By partnering cross-functionally to increase customer retention and lifetime value, you will drive back-end monetization through effective customer marketing campaigns and loyalty programs. You will educate customers about new products and services, resulting in strong customer relationships and increased retention across The Healthy Back Institute’s customer base.
THE TEAM
Our team has the honor of driving customer engagement and loyalty to create raving fans of our products. With three direct reports, this team is responsible for engaging with customers from the point of sale throughout the rest of the lifecycle, owning back-end monetization and marketing communications to match products with our customer’s needs effectively.
Cross-functionally, the Customer Marketing Team works with the Customer Acquisition, Sales, Product, Analytics, and Customer Service teams to bring our strategies to life. We work closely with the rest of the organization to drive new product and partner launches, product engagement, and adoption.
WHO YOU ARE
WHAT YOU HAVE
If you have a passion for direct response customer marketing, a positive and proactive attitude, and want to grow and stretch in your next role, we’d love to talk with you!
PLEASE GET TO KNOW US
Learn more at www.losethebackpain.com
Everything that happens at the Healthy Back Institute is rooted in our core values:
Freedom, Love, Team, Growth, Courage & Excellence
These values are the foundation of serving our customers and how we treat each other.
Why Team Members Like Working for HBI
The People. You will be surrounded by some of the most talented, supportive, intelligent, kind people, leaders, and teams – people you can be proud to work with.
The Mission. At HBI, we are relentlessly focused on helping people live pain-free lives. It feels good to serve others – and HBI is the leader in helping people live pain-free lives.
The Benefits.
Just to let you know, before applying for the role, we take hiring very seriously. Interviewing with us may include video and phone interviews, assessments, projects, and scenario-based situations. Although we cannot follow up with each candidate, we do our best to run a thorough process for candidates we identify as a potential fit.