Customer Insights Analyst analyzes customer and consumer data and research to identify trends, key indicators, patterns, and insights. Assists in developing and conducting focus groups, surveys, competitor intelligence studies, and industry research to support product development, category/brand management and marketing or sales initiatives. Being a Customer Insights Analyst uses market research and statistical methodologies and tools to perform analysis. Performs data collection, input, and aggregation processes to develop and maintain research databases. Additionally, Customer Insights Analyst requires a bachelor's degree. Typically reports to a supervisor. The Customer Insights Analyst occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be a Customer Insights Analyst typically requires 2 -4 years of related experience. (Copyright 2024 Salary.com)
The Associate Director of Customer Insights will report to the AVP of Customer Insights and Engagement and will oversee other analysts that will assist Marketing, Sponsorships, Sales, and Operations departments. The right person for the job will apply their exhaustive knowledge of data analysis to solving problems and finding opportunities for improvement across multiple projects, teams, and business units.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
QUALIFICATION REQUIREMENTS:
To perform this job successfully, an individual must be able to perform each duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
EDUCATION and/or EXPERIENCE:
PHYSICAL AND ENVIRONMENTAL DEMANDS:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job the employee is regularly required to:
WORK ENVIRONMENT:
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, gender identity, marital status, disability status, protected veteran status, or any other characteristic protected by law.
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