Creative Director - Web directs web-based creative work. Develops creative briefs and design concepts to meet the business objectives of the organization. Being a Creative Director - Web is responsible for establishing creative direction for the entire line of online services, products, and programs. Requires a bachelor's degree. Additionally, Creative Director - Web typically reports to Top Management. The Creative Director - Web manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. To be a Creative Director - Web typically requires 5+ years of managerial experience. (Copyright 2024 Salary.com)
Company Description: WPSD Local 6 is the NBC affiliate for southern Illinois, southeast Missouri, western Kentucky, and northwest Tennessee. We are a private, family-owned television station located in Paducah, Kentucky.
Job Description: The creative services director is the project manager for our internal and external customers. Internal customers include our news products and community outreach, external customers are our local advertisers.
Key Activities
Working with the news team, develop on-air, web, and social media strategic promotional campaigns for newscasts and community projects.
Working with the sales force, develop on-air, web, and social media strategic advertising campaigns for local businesses.
Coordinate commercial production and sales promotion with the sales department.
Supervise and schedule a team of commercial and promotional producers.
Coordinate station promotional campaigns with NBC network and syndication partners.
You must be a hands-on producer, writer, photographer, graphic designer, and manager with knowledge of digital and social media marketing trends and platforms.
Education & Experience
Bachelor’s degree in marketing, journalism, or a related creative field preferred.
Minimum of five years of multimedia creative experience.
Two years of management or leadership experience.
Portfolio of successful marketing concepts and branding efforts are a must.
Skills & Abilities
Be creative.
Be curious.
Be a communicator.
Have a sense of urgency.
Know digital trends and technology.
Be an expert visual storyteller.
To apply, send your resume, cover letter, and portfolio along with salary requirements to WPSD General Manager Bill Evans at Bevans@WPSDLocal6.com.
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0 Creative Director - Web jobs found in Hopkinsville, KY area