CopyWriting Manager - Digital jobs in Middletown, OH

CopyWriting Manager - Digital manages and mentors a team of digital content writers that produce written content for various online platforms. Organizes and maintains a schedule of deliverables and ensures all deadlines are met. Being a CopyWriting Manager - Digital develops ideas for compelling content that adhere to required branding and style guidelines. Ensures that search engine optimization best practices are applied to maximize web search results. Additionally, CopyWriting Manager - Digital reviews and edits final products to add value and improve presentation. Collaborates with stakeholders and cross-functional teams. Requires a bachelor's degree in english, communication, journalism. Typically reports to a director. The CopyWriting Manager - Digital manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a CopyWriting Manager - Digital typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)

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DTC Digital Marketing Manager
  • United Wheels Inc.
  • Miamisburg, OH FULL_TIME
  • Overview of the Company
    United Wheels Inc. (“UWI”) is an international, privately held business, with affiliated companies and operations in Asia, the Americas and around the world.  UWI is a world leader in the design, manufacture and international distribution of bicycles, e-bikes, and rideable toys, manufacturing more than 6 million bicycles and e-Bikes each year.  In additional to cycling, UWI is at the forefront of materials science though Allite Inc. and its affiliated companies, which utilizes its proprietary magnesium alloys across numerous industries (e.g., sporting goods, robotics, electronics, aerospace, etc.).
     
    UWI owns and operates several bicycle-related subsidiaries.  These subsidiaries include:
    • Huffy Corp. (https://www.huffybikes.com/), the iconic bicycling company based in Dayton, Ohio, with more than 125 years of bicycling history. 
    • Buzz Bicycles (https//.buzzbicycles.com)
    • Batch Outdoors Inc. (https://www.batchbicycles.com/)
    • Niner Brands International Inc. (https://ninerbikes.com/)
    • VAAST Bicycles, (a division of Allite Inc.) (https://www.vaastbikes.com/)
     
    Summary
     
    The Digital Marketing Manager is responsible for the management of digital marketing efforts for United Wheels’ brands. S/he will manage day-to-day digital marketing execution include paid media (paid search, display, retargeting, paid social), customer relationship management and email marketing, affiliates, and other online efforts creating integrated and compelling digital marketing campaigns. This person will be responsible for growing direct-to-consumer web traffic, conversion, and sales. The ideal candidate is strategic, creative, and adept at managing multiple programs and priorities. You must be able to work in a highly collaborative, cross-functional environment and have a passion for digital marketing program and desire to build a team to support multiple brands and websites.
    The DTC Digital Marketing Manager reports to the Director of DTC Sales and will work closely with the DTC, eCommerce, Brand Marketing, and IT teams.  S/he will interact cross-functionally throughout the organization to manage and optimize digital marketing efforts. This is a great opportunity to get in on the ground floor of a growing digital team managing brands from up-starts to 125-year-old industry icons.
     
    Essential Duties and Responsibilities include the following. Other duties may be assigned.
    • Responsible for the digital marketing strategy, budget, and sales across digital channels for multiple United Wheels websites.                                                     
    • Own digital marketing budget, analytics, ROAS, and ROI for each channel, including optimization of digital programs across channels. Prepares annual and monthly forecasts for traffic and sales.
    • Manage paid search execution on Google, Bing, and others, and associated landing page strategy in line with department target metrics.
    • Oversee our relationship with digital marketing agencies where applicable.
    • Create a robust test and learn strategy including A/B and multivariate testing to improve campaign efficiency and performance.
    • Own customer relationship management, email marketing strategy, and execution of each:
      • Manage promotional and email marketing calendars in partnership with ecommerce and marketing teams.
      • Design and implement triggered email campaigns across the customer lifecycle.
      • Coordinate with brand marketing on email design assets: content, messaging, promotions, and images.
      • Develop testing plans for creative, subject lines, etc.
      • Analyze results of email campaigns and refine results based on learnings.
    • Collaborate with brand marketing team to develop appropriate product placement and selling messages into paid social channels.
    • Manage affiliate marketing strategy via platform, program, partners, and offers.
    • Evaluate and select new online marketing channels & programs.
    • Develop and manage digital marketing KPIs, dashboards & reporting.         
    • Site analytics and insights.
    • Google Analytics and Google Tag Manager Management.
    • Analyze and provide online segmentation insights.
    • A/B testing and results measurement.
    Supervisory Responsibilities
    This position may eventually oversee positions related to CRM, email design, and other digital relationship marketing efforts.
    Competencies
    Digital Marketing, Website Analysis and Reporting.
    Education and/or Experience
    DTC Digital Marketing Manager must have a bachelor’s degree in business management, digital marketing, eCommerce, marketing, or equivalent.  A minimum of 2-4 years’ experience working across multiple digital marketing channels, including, but not limited to: paid search, paid social, email, and affiliate marketing. You must be competent in Google Ads, Microsoft Advertising, Facebook/IG advertising, Google Analytics, and/or digital marketing/email platforms. Experience with Salesforce Sales Cloud and Salesforce Marketing Cloud a huge plus.
    The ideal candidate combines outstanding marketing insight, creative thinking, and excellent quantitative skills. You must have a proven ability to plan and execute complex digital marketing strategies. You must be highly organized, digitally savvy, and an excellent communicator. A successful candidate will be high-energy, proactive, passionate about eCommerce/DTC technologies and able to thrive in a fast-moving, complex environment.
    This position may require approximately 5% of domestic travel.
    Physical Demands The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
    While performing the duties of this Job, the employee is regularly required to talk or hear.  The employee is frequently required to sit.  The employee is occasionally required to stand and walk. The employee must occasionally lift and/or move more than 15 pounds. 
    Work Environment The work environment characteristics described here are representative of those an employee will encounter while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
    The noise level in the work environment is usually quiet.

  • 8 Days Ago

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Sr Digital Marketing Manager
  • PAC Worldwide
  • Middletown, OH FULL_TIME
  • Description PAC Worldwide is looking for an energetic and intuitive marketer with proven digital marketing skills and exceptional leadership experience to lead our digital marketing team! The Sr. Digi...
  • 1 Month Ago

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Digital Marketing Manager (Xenia, OH)
  • Cru
  • Xenia, OH FULL_TIME
  • Job Description: Pay: $75,000 min Full Time, Xenia, OH – Hybrid Cru has a long-standing history of being a pioneer in world Christian Missions. We are looking for the most talented individuals with a ...
  • 9 Days Ago

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Digital Signal Processing (DSP) Software Engineering Manager
  • HII
  • Patterson, OH FULL_TIME
  • Date: Mar 14, 2024 Location: Wright-Patterson Air Force Bas, Ohio, United States Company: HII's Mission Technologies division Requisition Number: 18288 Required Travel: 0 - 10% Employment Type: Full T...
  • 10 Days Ago

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Office Administrator
  • World Digital Imaging
  • Beavercreek, OH FULL_TIME
  • As we celebrate our 25th year in business, our print company is seeking a highly motivated candidate to join our team! The position will include both financial administration and general office admini...
  • 8 Days Ago

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Marketing Field Executive || Dhar || MP || January 2024
  • Anaxee Digital Runners Pvt Ltd
  • Madhya Pradesh, OH FULL_TIME
  • Job role: We're looking for Marketing Field Supervisor and Marketing Field Executive who can work with us on- full time basis (on-field) and help Anaxee to maintain its reach all over India.Job Locati...
  • 1 Day Ago

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0 CopyWriting Manager - Digital jobs found in Middletown, OH area

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MANAGER TRAINEE
  • AutoZone, Inc.
  • Lebanon, OH
  • The Manager in Training (MIT) position is expected to be a short-term transitional role that provides both work assignme...
  • 3/29/2024 12:00:00 AM

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MANAGER TRAINEE
  • AutoZone, Inc.
  • Fairborn, OH
  • The Manager in Training (MIT) position is expected to be a short-term transitional role that provides both work assignme...
  • 3/29/2024 12:00:00 AM

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General Manager
  • Taco Bell
  • Middletown, OH
  • Company Summary: Who is Taco Bell? Taco Bell is a leading Mexican-inspired quick service restaurant brand that is a part...
  • 3/28/2024 12:00:00 AM

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Assistant Manager
  • Biolife Plasma
  • Middletown, OH
  • **Assistant Manager** Middletown, Ohio By clicking the Apply button, I understand that my employment application process...
  • 3/28/2024 12:00:00 AM

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Project Manager
  • Centennial, Inc.
  • Cincinnati, OH
  • Do you possess expertise in contract negotiation and administration? Are you acquainted with experience in aerospace/def...
  • 3/27/2024 12:00:00 AM

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Project Manager
  • Leidos
  • Beavercreek, OH
  • Description Leidos is a FORTUNE 500 company bringing a mix of innovative technology and sector expertise to customers in...
  • 3/21/2024 12:00:00 AM

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Dining Services Department Manager
  • Healthcare Services Group, Inc.
  • LIBERTY TOWNSHIP, OH
  • Overview: Who We Are Healthcare Services Group (HCSG) is an experienced partner managing housekeeping, laundry, dining, ...
  • 3/15/2024 12:00:00 AM

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Dining Services Department Manager
  • Healthcare Services Group, Inc.
  • MIDDLETOWN, OH
  • Compensation Range: Salary range $52000 - $56000 annually. Additional Information: Salary range $52000 - $56000 annually...
  • 3/12/2024 12:00:00 AM

Middletown is a city located in Butler and Warren counties in the southwestern part of the U.S. state of Ohio, about 29 miles northeast of Cincinnati. Formerly in Lemon, Turtlecreek, and Franklin townships, Middletown was incorporated by the Ohio General Assembly on February 11, 1833, and became a city in 1886. The population of Middletown as of the 2010 census was 48,694. It is part of the Cincinnati-Middletown Metropolitan Statistical Area as defined by the U.S. Census Bureau. The city was the home of AK Steel Holding Corporation (formerly Armco), a major steel works founded in 1900 until of...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for CopyWriting Manager - Digital jobs
$117,531 to $146,615
Middletown, Ohio area prices
were up 1.3% from a year ago

CopyWriting Manager - Digital in Tucson, AZ
As a digital copywriter your task is to explain and direct the user — as well as working with your UX tester to make sure your copy is in the right place, at the right time, and gets read by the right people.
December 02, 2019
CopyWriting Manager - Digital in Great Falls, MT
A digital copywriter differs from a digital content writer simply by the fact that copywriters write to sell, and content writers write to educate.
February 15, 2020
CopyWriting Manager - Digital in Vincennes, IN
If you’re someone who enjoys flexing your creative muscle, are adept at juggling multiple projects, and always notice a typo, you may have what it takes to make it in copywriting at a digital marketing agency.
February 06, 2020