Category Management Analyst, Sr. provides insights and recommendations to optimize new product introductions, distribution, shelving, price and promotional mix by analyzing marketing and customer data. Analyzes and assesses category/brand performance to develop enhanced marketing and sales plans and promotions. Being a Category Management Analyst, Sr. implements category plans and effective sales materials working with internal groups, suppliers, and others. Requires a bachelor's degree. Additionally, Category Management Analyst, Sr. typically reports to a manager or head of a unit/department. The Category Management Analyst, Sr. contributes to moderately complex aspects of a project. Work is generally independent and collaborative in nature. To be a Category Management Analyst, Sr. typically requires 4 to 7 years of related experience. (Copyright 2024 Salary.com)
As the Consumer Insights and Category Management Senior Manager at Lala US, you will play a key role in driving the company's strategic decision-making by providing valuable insights into consumer behavior, market trends, and competitive landscapes. You will be responsible for designing and executing comprehensive market research initiatives, analyzing data, and translating findings into actionable recommendations. This position requires a deep understanding of the dairy industry, strong analytical skills, and the ability to communicate insights effectively to cross-functional teams.
RESPONSIBILITIES / DUTIES:
Team Leadership:
Market Research Strategy:
Consumer Insights:
Category Management:
Competitor Analysis:
Data Analysis and Reporting:
Cross-functional Collaboration:
Education:
WORK EXPERIENCE / KNOWLEDGE:
SKILLS / OTHER PERSONAL ATTRIBUTES REQUIRED:
WORKING CONDITIONS
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0 Category Management Analyst, Sr. jobs found in Grand Prairie, TX area