Category Management Analyst, Sr. provides insights and recommendations to optimize new product introductions, distribution, shelving, price and promotional mix by analyzing marketing and customer data. Analyzes and assesses category/brand performance to develop enhanced marketing and sales plans and promotions. Being a Category Management Analyst, Sr. implements category plans and effective sales materials working with internal groups, suppliers, and others. Requires a bachelor's degree. Additionally, Category Management Analyst, Sr. typically reports to a manager or head of a unit/department. The Category Management Analyst, Sr. contributes to moderately complex aspects of a project. Work is generally independent and collaborative in nature. To be a Category Management Analyst, Sr. typically requires 4 to 7 years of related experience. (Copyright 2024 Salary.com)
Position Summary
Analyze and interpret category information in order to identify opportunities and enhance category performance, incorporating both the retailer’s goals and MEC business objectives.
Essential Job Functions:
• Assist in the application of category management principles to identify customer/consumer insights to strategically position our client and our retail partners for success
• Assist in the development of preparing category management plans and presentations for key customers using multiple data sources, and present findings to appropriate teams in support of business plans
• Assist in the management of the sales planning process to identify trends and review key indicators; track opportunity gaps and highlight causal factors
• Utilize POS tools, shipment data, syndicated data and standard reference material in assisting in the preparation of customer presentations, promotional evaluations and special project work
• Assist in driving category development principles with key customers to differentiate our client from competition to attain increased distribution, space and display resulting in increased sales and profit
• Assist in preparing space planning planograms and analysis for key accounts utilizing Space Planning software and Nielsen or retailer data.
Position Requirements:
• BS/BA candidate required
• Understanding of Microsoft Office
• Solid analytical skills with the ability to identify opportunities and problems; use information resources to construct actionable forecasts and solutions
• Ability to communicate clearly and effectively both verbally and in writing to a widely diverse audience to ensure information is clearly presented
Key Success Factors
• The ability to take projects from concept to release
• The ability to develop trusting business partnerships across cross-functional teams
Pay Rate: $16.00
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