CRM Targeted Marketing Campaign Manager jobs in Pennsylvania

CRM Targeted Marketing Campaign Manager determines the most effective points of interaction (POI) for marketing campaigns by using reports from the customer information center system. Applies customer and sales information from the Customer Relationship Management (CRM) system to achieve marketing goals. Being a CRM Targeted Marketing Campaign Manager requires a bachelor's degree in area of specialty. Typically reports to a manager or head of a unit/department. The CRM Targeted Marketing Campaign Manager typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. To be a CRM Targeted Marketing Campaign Manager typically requires 3+ years of managerial experience. (Copyright 2024 Salary.com)

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Campaign Manager, Marketing Operations
  • TE Connectivity
  • Berwyn, PA FULL_TIME
  • The Campaign Manager, Marketing Operations, Transportation Solutions Segment is a master campaign orchestrator who will work across four Business Units (Automotive, Industrial & Commercial Transportation, Application Tooling, and Sensors) to:

    • Manage campaign operations: You will manage the end-to-end operations of marketing campaigns. This includes collaborating and partnering with BU Integrated Marketing leaders, with a keen focus on campaign and execution planning, tactical execution, and optimization of campaign program tactics across multiple channels. You will ensure that campaigns are delivered on time, within budget, and aligned with the overall marketing strategy.
    • Coordinate with the marketing operations shared services teams: As part of the shared service organization, you will work closely with team members across all shared services disciplines (digital, content, marketing automation, creative, and events) to ensure seamless coordination and collaboration. This may involve sharing best practices, leveraging resources, and aligning processes and systems to drive efficiency and effectiveness.
    • Ensure alignment with business objectives: Your marketing operations campaign manager role will require you to understand the detailed marketing objectives for each business unit and align marketing campaigns accordingly in partnership with stakeholders. You will ensure campaign programs and tactics align with the defined campaign goals, messaging, and target audiences provided for each campaign to ensure alignment and drive business impact.
    • Focus on driving campaign effectiveness: Your role will be to analyze campaign performance and make data-driven recommendations to improve campaign program and tactic effectiveness. You will monitor key metrics, conduct A/B testing, and leverage experts in our marketing operation's shared service disciplines to optimize campaigns and drive better results.
    • Evolve lead management practices and scorecard measurement:
    • Your role will be vital in helping evolve lead management practices focusing on improving performance and overall effectiveness related to the marketing funnel. In partnership with the TS segment and BUs, you will lead a data-driven scorecard process, helping identify the appropriate measurements and KPIs and keep the team aligned with the strategic objectives.

    This position will report to the Director of Marketing Operations, COE, with a dotted line to the CMO, Transportation Solutions Segment, and each TS BU Marketing Leader.

    The Campaign Manager, Marketing Operations, Transportation Solutions Segment is a master campaign orchestrator who will work across four Business Units (Automotive, Industrial & Commercial Transportation, Application Tooling, and Sensors) to:

    • Manage campaign operations
    • Coordinate with the marketing operations shared services teams
    • Ensure alignment with business objectives.
    • Focus on driving campaign effectiveness
    • Evolve lead management practices and scorecard measurement
    • Your role will be key in helping evolve lead management practices focusing on improving performance and overall effectiveness related to the marketing funnel. In partnership with the TS segment and BUs, you will lead a data-driven scorecard process, helping identify the appropriate measurements and KPIs and keep the team aligned with the strategic objectives.

    What your background should look like:

    • 5- 7 years of marketing experience across multiple roles, including marketing operations, digital marketing, marketing planning, and tactic execution
    • A bachelor’s degree in marketing is required, but an MBA is preferred.
    • Knowledge of and experience planning and implementing reputation, demand generation, engagement, and enablement programs.
    • Experience working across multiple business units.
    • Experience directing the work of a shared services team.
    • Strong analytical ability and demonstrated proficiency in managing the analytical work of others.
    • Demonstrate strong interpersonal and team building skills; ability to work with a diverse team and influence/drive change across functional and business boundaries.
    • Proven ability to work collaboratively with other executives, functional leaders, and executives in a complex, global business environment.
    • Continuous improvement attitude: the ability to develop and implement best practices.
    • Knowledge and understanding of Forrester SiriusDecisions B2B marketing best practices, campaign, and messaging frameworks a plus.
    • Self-starter with unquestionable integrity
    • Strong and clear communication skills.
    • Ability to work globally and non-traditional hours.
    • Travel (global and domestic) of up to 20

    KEY ATTRIBUTES:

    An effective candidate will be able to demonstrate the following:

    • Teamwork, Leadership, Collaboration, and Personability: A robust and humble leader who can work effectively at all organizational levels. A hands-on individual who can work across the TS Segment, BUs, and COE teams to develop a solid campaign strategy framework and discipline.
    • Problem-solving, Disciplined, Data-driven, Work Structure and Management, and Communications: Identify areas for improvement and opportunities for further growth by leveraging data and analytics. Effectively manage teams and dotted-line relationships to achieve results and deliver on business priorities. Communicate effectively with commercial leaders, partners, and operations teams.
    • Change Management and Process Oriented: Ability to work at all levels to drive effective change in processes and behaviors. Recognizing the needs of various stakeholders and building credibility in new ways of operating that guide the organization towards more robust commercial practices.

    Competencies

    SET : Strategy, Execution, Talent (for managers)
    Values: Integrity, Accountability, Inclusion, Innovation, Teamwork
    COMPENSATION
    • Competitive base salary commensurate with experience: $143,280 - $214,920 (subject to change dependent on physical location)
    • Posted salary ranges are made in good faith. TE Connectivity reserves the right to adjust ranges depending on the experience/qualification of the selected candidate as well as internal and external equity.
    • Total Compensation = Base Salary Incentive(s) Benefits
    BENEFITS
    • A comprehensive benefits package including health insurance, 401(k), disability, life insurance, employee stock purchase plan, paid time off and voluntary benefits.

    EOE, Including Disability/Vets

  • 13 Days Ago

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CRM Campaign and Support Specialist
  • Pennsylvania State University
  • University Park, PA FULL_TIME
  • CRM Campaign and Support Specialist Penn State's Undergraduate Admissions CRM (Customer Relationship Management) team has an immediate opening for a CRM Campaigns and Support Specialist. As a member o...
  • 7 Days Ago

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Community Manager
  • CRM Residential
  • Philadelphia, PA FULL_TIME
  • DescriptionThe Community Manager is responsible for all phases of the operation of the property. Including, but not limited to achieving the highest possible net operating income through the implement...
  • 23 Days Ago

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Community Manager
  • CRM Residential
  • Parkesburg, PA FULL_TIME
  • DescriptionJob Title: Community ManagerJob Summary:We are seeking a highly motivated and experienced Community Manager to join our team. The Community Manager will be responsible for building and main...
  • 1 Month Ago

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Community Property Manager - Parkesedge
  • CRM Residential
  • Parkesedge, PA FULL_TIME
  • CRM Residential has been a trusted name in the property management industry for over 46 years specializing in affordable housing. Our success story is a testament to the dedicated and talented individ...
  • 18 Days Ago

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Community Property Manager - Be A Gem
  • CRM Residential
  • Philadelphia, PA FULL_TIME
  • CRM Residential has been a trusted name in the property management industry for over 46 years specializing in affordable housing. Our success story is a testament to the dedicated and talented individ...
  • 18 Days Ago

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Marketing Campaign Manager
  • Trusted Tech Team
  • Irvine, CA
  • Who We Are: Trusted Tech Team is a leading Microsoft Cloud Solutions Provider (CSP) specializing in Microsoft Cloud serv...
  • 3/29/2024 12:00:00 AM

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Campaign Marketing Manager
  • TCWGlobal
  • Austin, TX
  • Job Description Job Description Campaign Marketing Manager W2 Contract 6 Months to Possible Hire Remote, USA $43-48/hr W...
  • 3/29/2024 12:00:00 AM

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Marketing Campaign Manager
  • LocumTenens.com
  • Alpharetta, GA
  • LocumTenens.com has been leading the way in a booming healthcare industry since 1995. Locum Tenens is a Latin phrase mea...
  • 3/29/2024 12:00:00 AM

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Marketing Campaign Manager
  • CMSPI
  • Atlanta, GA
  • JOB ROLE: Marketing Campaign Manager LOCATION: Atlanta office - Hybrid working model, attendance in the office is expect...
  • 3/28/2024 12:00:00 AM

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Marketing Campaign Manager
  • Delve Search & Recruiting
  • Los Angeles, CA
  • PPC Manager Impact: As our PPC Manager in our Marketing department, you will have the opportunity to manage paid search ...
  • 3/28/2024 12:00:00 AM

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Marketing Campaign Manager
  • Cypress HCM
  • This is an exciting opportunity to join a growing global company in the cloud-based software industry! This is a hybrid ...
  • 3/28/2024 12:00:00 AM

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Marketing Campaign Manager
  • Sustainable Talent
  • Sustainable Talent is searching for a Marketing Campaign Manager to support our client's Global Marketing team. This rol...
  • 3/27/2024 12:00:00 AM

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Marketing Campaign Manager
  • dataPARC
  • Washougal, WA
  • ABOUT dataPARC At dataPARC, we don’t just make software – we make manufacturers’ lives easier by getting information to ...
  • 3/26/2024 12:00:00 AM

Pennsylvania (/ˌpɛnsɪlˈveɪniə/ (listen) PEN-sil-VAY-nee-ə), officially the Commonwealth of Pennsylvania, is a state located in the northeastern and Mid-Atlantic regions of the United States. The Appalachian Mountains run through its middle. The Commonwealth is bordered by Delaware to the southeast, Maryland to the south, West Virginia to the southwest, Ohio to the west, Lake Erie and the Canadian province of Ontario to the northwest, New York to the north, and New Jersey to the east. Pennsylvania is the 33rd-largest state by area, and the 6th-most populous state according to the most recent of...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for CRM Targeted Marketing Campaign Manager jobs
$104,239 to $153,649

CRM Targeted Marketing Campaign Manager in Binghamton, NY
Based on our compensation data, the estimated salary potential for CRM Targeted Marketing Campaign Manager will increase 16 % over 5 years.
December 08, 2019
CRM Targeted Marketing Campaign Manager in Biloxi, MS
On average, a Bachelor's Degree is the highest level of education for a CRM Targeted Marketing Campaign Manager.
December 27, 2019