Advertising Sales Director directs and develops the strategy, plans, and tactics required to create advertising concepts and campaigns that deliver results and meet organizational objectives. Oversees the budget, expenditures, and resource allocation for all advertising campaigns. Being an Advertising Sales Director identifies media channels and directs the placement of all advertisements and the development of promotional materials. Ensures consistent and effective branding and messaging in all forms of advertisements. Additionally, Advertising Sales Director uses metrics and data analytics to measure campaign effectiveness and assess return on investment. Fosters innovation of new advertising methods and initiatives using advertising industry experience and competitive intelligence. Requires a bachelor's degree in marketing, advertising or equivalent. Typically reports to top management. The Advertising Sales Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be an Advertising Sales Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)
Are you tired of playing small in the advertising game? Ready to join a team that's disrupting the industry and rewriting the rules? Pareto Publishing is on the hunt for a Director of Advertising Sales who's hungry for success
Job Description / Your Challenge
As our Director of Advertising Sales, you'll be leading the charge in acquiring new clients. You'll pitch our proven ad inventory that has been consistently generating ROI for our existing clients month after month, year after year.
You will be given an opportunity to leverage our existing network of US-based financial publishers.
You will also be tasked with building relationships with wealth managers, IFAs, brokers, banks, fundraising platforms (incl Reg A, Reg CF etc)Â and other financial institutions.
This role requires a hunter mentality and hunter work ethic.
Responsibilities:The right person will have the potential to rise to Chief Commercial Officer of the company.
Reports to: Peronally to CEO
Location: Remote, US office working hours Monday to Friday
Role type: Full/Part Time (to be agreed during interview process)
Anticipated start date: within 1 month
Who We AreFeared by our competitors, adored by our clients, and attacked by the mainstream banks for our unconventional ideas...our work powers the investment decisions of 100,000s of investors in more than 100 countries.
Our team has pioneered the largest email advertising platform in the industry.
We have an award-winning tech stack, and we compete head-to-head with Google for financial advertising. We're enjoying unrivaled success as a disruptor in the email advertising industry.Â
We're not just another publishing company. We're a powerhouse behind one of the largest email advertising platforms, reaching over 3 million eager investors daily across nationwide. We're challenging the giants of the industry, and reshaping the financial advertising landscape one breakthrough at a time.
We publish more than a dozen free email investment newsletters, five different daily email ezines and we own some of the most viewed financial 'aggregator' websites.
The key to our continued growth is the ability to attract truly exceptional team members who are completely dedicated to serving our email newsletter subscribers.
The group of companies has a team of approx 20 members based in Europe (Malta, UK, Serbia, Ukraine, Nigeria, Poland etc) working with some of the leading technology and Email Service Providers.
The CultureIf you like to be challenged, this is for you!
"Don't tell me about the labor pains, just show me the baby"
You need to be pro-active, be able to work independently and learn things fast. Unlike many canned job posts, you don't need to be an "excellent communicator"
Our ValuesWe support a global membership of employees, clients, and contributors from all walks of life. We find strength in what makes us different. We are committed to building a diverse workforce and cultivating an inclusive environment where every one of our team members can thrive.
We are actively seeking any individual who may have taken a road less traveled to get to where they are now. Experience and education comes in many forms; so long as you are excited about this posting and convinced you could be your best self within our team, then we want to hear all about you!