Advertising Coordinator jobs in Reading, PA

Advertising Coordinator is responsible for the conceptual design, creation, and delivery of advertising campaigns through media channels, including digital, social, print, and broadcast. Analyzes stakeholder requirements and defines objectives for advertising. Being an Advertising Coordinator develops audience targeting and strategy. Organizes assigned project tasks and timelines that ensure on-time delivery of projects. Additionally, Advertising Coordinator incorporates processes to ensure advertising quality, consistency, and effective branding. Coordinates with vendors to design and deliver promotional materials aligned with marketing campaigns and events. Monitors campaigns and analyzes performance to make recommendations or recalibrate based on results. Typically requires a bachelor's degree in marketing, advertising or equivalent. Typically reports to a supervisor or manager. The Advertising Coordinator occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be an Advertising Coordinator typically requires 2 -4 years of related experience. (Copyright 2024 Salary.com)

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Senior Manager, Paid Social Advertising
  • eJam
  • Reading, PA FULL_TIME


  • About eJam:

    eJam is a dynamic and innovative consumer products brand incubator and holding company, renowned for its expertise in eCommerce marketing. At the forefront of digital commerce, we specialize in identifying market trends and consumer needs, quickly adapting to bring exciting products to a global audience. Our collaborative and entrepreneurial environment is the driving force behind our success, making eJam an exciting and rewarding place to work. We believe in empowering our team members, fostering creativity, and encouraging professional growth. By joining eJam, you'll be part of a vibrant community that values teamwork, innovation, and achieving exceptional results.

    Role Overview:

    In the role of Facebook Media Buyer Team Lead for Facebook at eJam, you will lead the charge in both hands-on media buying and managing a team dedicated to Facebook advertising. This position demands a dual focus: directly executing and optimizing high-performing Facebook campaigns, and guiding a team of media buyers towards our common goals of driving revenue and profits. This role is tailored for someone who excels in the practical aspects of media buying, analysis, optimization, and thrives in an environment that values innovation and fast-paced execution.

    Key Responsibilities:

    Directly manage and execute media buying on Facebook, setting a high standard for performance and strategy.

    Develop a media strategy aligned with eJam’s revenue and profit goals.

    Manage the advertising budget, optimizing allocation for financial success.

    Drive revenue and profit through effective paid advertising strategies.

    Channel Management & Optimization:

    Assess and prioritize advertising channels based on ROI and audience engagement.

    Continuously analyze channel performance, reallocating investments for optimal results.

    Team Leadership & Development:

    Build and manage a proficient media buying team across various digital platforms.

    Set clear performance metrics, offering regular feedback and development opportunities.

    Performance Analysis & Market Insights:

    Utilize analytics tools for detailed performance tracking.

    Stay abreast of market trends, leveraging insights for strategic decision-making.

    Agency & Vendor Relations:

    Foster productive relationships with media vendors and advertising agencies.

    Negotiate contracts and establish KPIs that align with eJam’s objectives.

    Collaboration & Affiliate Management:

    Collaborate with Creative and CRO teams to maximize campaign effectiveness.

    Oversee affiliate partnerships, ensuring alignment with advertising goals.

    Requirements

    Proven success in managing large-scale Facebook advertising campaigns

    Proven experience managing an annual margin budget of $6,000,000

    Strong experience in hands-on Facebook media buying, along with managing and leading a team of media buyers.

    Experience managing remote and distributed teams, demonstrating effective virtual leadership skills.

    Demonstrated ability to manage large budgets and achieve financial targets.

    Strong analytical skills, coupled with effective leadership and communication abilities.

    Benefits

    Health, Dental & Vision

    Matching 401(k)

    Paid Time Off

    Amazing Office Environment

    Salary: $120,000 - $160,000

    Performance Bonus Potential: Your maximum potential bonus is up to 40% of your salary.

    Achieving 100% of your goals earns you a bonus of 33.33% of your salary.

    You can earn up to 120% of your bonus target, which equates to 40% of your salary, by exceeding your goals.

  • 10 Days Ago

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Receiving Coordinator
  • Carpenter Technology USA
  • Reading, PA FULL_TIME
  • Carpenter Technology Corporation: is a leading producer and distributor of premium specialty alloys, including titanium alloys, nickel and cobalt based superalloys, stainless steels, alloy steels and ...
  • 19 Days Ago

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Afterschool Coordinator
  • The Salvation Army Eastern Territory
  • Boyertown, PA PART_TIME
  • Overview Position: Afterschool Coordinator Location: Boyertown Corps Availability of Position: Immediate Schedule: Part Time Plus - Up to 29 hours weekly Reporting Relationship: Corps Officer Salary a...
  • 22 Days Ago

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Service Coordinator
  • Penske
  • Reading, PA OTHER
  • Position Summary: Penske is looking for customer focused individuals who will thrive on helping our customers by offering creative solutions and friendly service. Our customer base consists of small a...
  • 22 Days Ago

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Permanency Coordinator
  • MERAKEY
  • Reading, PA FULL_TIME
  • Are you looking for an opportunity to advance your career while working with an extraordinary team? At Merakey, we put heart and soul into everything we do. We are seeking a PRN Permanency Coordinator...
  • 23 Days Ago

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Marketing Coordinator
  • Antanavage Farbiarz PLLC
  • Hamburg, PA FULL_TIME
  • Marketing Coordinator (Hybrid) Are you a talented Marketing Assistant looking to join a fast-growing small law firm? Do you love being responsible for multiple projects and driving each one to complet...
  • 24 Days Ago

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0 Advertising Coordinator jobs found in Reading, PA area

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Product Development Creative Manager
  • RM Palmer Company, LLC
  • Wyomissing, PA
  • Job description This position will be responsible for supervising the company’s internal art/creative staff, contributin...
  • 3/29/2024 12:00:00 AM

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Licensed Real Estate Listing Agent
  • Berkshire Hathaway HomeServices Homesale Realty
  • West Lawn, PA
  • Job Description A Licensed Real Estate Listing Agents not only lists and manages housing sales, they also network and co...
  • 3/29/2024 12:00:00 AM

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Achery Team Lead
  • Bass Pro Shops
  • Hamburg, PA
  • POSITION SUMMARY: Under the supervision of the Group Sales or Department Manager, the Team Leader gives daily direction ...
  • 3/29/2024 12:00:00 AM

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ATTENDANT, STOREROOM (FULL & PART-TIME)
  • Morrison Healthcare
  • Allentown, PA
  • **ATTENDANT, STOREROOM (FULL & PART-TIME)** * We have openings for full-time and part-time **ATTENDANT, STOREROOM** posi...
  • 3/28/2024 12:00:00 AM

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CAPTAIN, CATERING (FULL-TIME)
  • Morrison Healthcare
  • Allentown, PA
  • **CAPTAIN, CATERING (FULL-TIME)** * We are hiring immediately for a full-time **CAPTAIN, CATERING** position. * **Locati...
  • 3/28/2024 12:00:00 AM

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Human Resources Manager
  • ALPLA Group
  • Bethlehem, PA
  • ALPLA's Bethlehem, PA manufacturing site is looking for a Human Resources Manager. ALPLA is a global family-owned, priva...
  • 3/25/2024 12:00:00 AM

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Property Manager
  • Fetch Home Management LLC
  • Reading, PA
  • Job Description Job Description The Property Manager reports directly to the Senior Property Manager and is responsible ...
  • 3/25/2024 12:00:00 AM

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Retail Parts Pro
  • Advanceautoparts
  • Allentown, PA
  • Location: Location: Retail Parts Pro in Allentown, PA at Advance Auto Parts **Location:** 2102 Union Boulevard **Career ...
  • 3/25/2024 12:00:00 AM

Reading (/ˈrɛdɪŋ/ RED-ing; Pennsylvania German: Reddin) is a city in and the county seat of Berks County, Pennsylvania, United States. With a population of 87,575, it is the fifth-largest city in Pennsylvania. Located in the southeastern part of the state, it is the principal city of the Greater Reading Area, and is furthermore included in the Philadelphia-Reading-Camden PA-NJ-DE-MD Combined Statistical Area. The city, which is approximately halfway between the state's most populous city, Philadelphia, and the state capital, Harrisburg (as well as about halfway between Allentown and Lancaster)...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Advertising Coordinator jobs
$70,415 to $81,915
Reading, Pennsylvania area prices
were up 1.5% from a year ago

Advertising Coordinator in Colorado Springs, CO
Advertising sales agents, also called advertising sales representatives, sell advertising space to businesses and individuals.
December 24, 2019
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Candidates should be able to list a bachelor's degree in the field of advertising, media, public relations, or communication on their resumes.
February 11, 2020
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THE LARGEST COLLECTION OF ADVERTISING JOBS ON EARTH.
January 11, 2020