Account Executive, Sr. - Advertising jobs in Lancaster, PA

Account Executive, Sr. - Advertising maintains relationships and favorable contacts with current and potential advertising accounts. Targets potential advertising clients and develops relationships in order to acquire new advertising accounts. Being an Account Executive, Sr. - Advertising may be responsible for selling ad programs in digital formats including banners/buttons, rich media, and interactive ad products. May require a bachelor's degree. Additionally, Account Executive, Sr. - Advertising typically reports to a manager or head of a unit/department. The Account Executive, Sr. - Advertising contributes to moderately complex aspects of a project. Work is generally independent and collaborative in nature. To be an Account Executive, Sr. - Advertising typically requires 4 to 7 years of related experience. (Copyright 2024 Salary.com)

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Account Manager
  • GODFREY ADVERTISING, INC.
  • Lancaster, PA FULL_TIME
  • The Godfrey Account Manager is an experienced, highly motivated, enthusiastic and energetic team player with the ability to stimulate enthusiasm in others. This position requires an organized and detail-oriented individual that also possesses highly developed communication, presentation, project and program management skills. 

     

    Account Managers are responsible for managing business-to-business communications programs as well as individual projects. A requisite skill is the effective and appropriate delegation of tasks and task-specific management of others for the overall success of projects and programs. Account Managers are the key day-to-day interface between the agency and our clients. 

     

    All Godfrey employees are accountable for and expected to integrate Godfrey Core Values - Fascination, Drive, Partnership, Transparency, and Community - into overall position responsibilities.


    Essential Duties

    Client Relationships and Financial Success:

    • Responsible for researching, planning, proposing and managing programs, under the supervision of the Account Group Manager or other supervisors.
    • Expected to maintain sustainable, annual revenue of $500,000 to $1,000,000 (and/or gross income of $300,000 to $600,000).  
    • Build strong working relationships with clients and work effectively with internal teams. 
    • Work with, present and "sell" to a wide range of people at client companies. 
    • Manage programs and projects, estimating, monitoring internal and external costs, budget control, margin enhancement and billing. 
    • Maintain the profitable short- and long-term growth of existing accounts; be willing to contribute to the acquisition of new accounts.

     

    Strategy and Planning:

    • Develop the aptitude for developing or contributing to marketing communications strategy connected to business and/or marketing goals and strategies as expressed by clients. 
    • Become skilled and successful at developing, presenting, implementing and managing tactical plans for increasingly large and/or complex client programs. 

     

    Other:

    • Maintain a billable ratio of 70-80% with a 60% billed ratio by focusing on billable account management and project management tasks. 
    • Work with Associate Account Managers, depending on the needs of the clients, but generally not expected to have supervisory responsibility. 
    • Embrace marketing communications technologies as they emerge and become appropriate for client programs. 
    • Practice B2B marketing and communications principles in general and Godfrey’s practices in particular. 
    • Participate in agency initiatives such as the Venture Teams.

     

    Education, Experience, and Capabilities 

    • BA/BS required. Concentrations should include one or more of the following: communications, marketing, advertising, liberal arts. Foreign language study and proficiency a plus.
    • 5 year(s) of experience in marketing communications with at least 3 of those years working on integrated programs. 
    • Understanding of, and devotion to, the principles of integrated marketing and marketing communications.
    • Experienced or enthusiastic about digital marketing technologies
    • Microsoft Office (Word, Excel, PowerPoint, Outlook)
  • 10 Days Ago

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Executive Director, Advertising & Promotions Regulatory Affairs
  • Bausch Health
  • Lancaster, PA FULL_TIME
  • Bausch Health is a global company that develops, manufactures, and markets a differentiated product portfolio across multiple high-growth therapeutic areas including Gastroenterology, Generics, Neurol...
  • 11 Days Ago

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Account Executive
  • Hearst Television
  • Lancaster, PA FULL_TIME
  • WGAL, the NBC affiliate in Lancaster, Pennsylvania is looking for an experienced Media Sales Account Executive. An Account Executive sells advertising to local businesses and negotiates impressions an...
  • 1 Month Ago

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Client Account Executive (B2B/3PL)
  • AMS Fulfillment
  • Holland, PA OTHER
  • Job Details Level: Experienced Job Location: PA - New Holland, PA Position Type: Full Time Education Level: High School Salary Range: $22.00 - $34.50 Hourly Job Shift: Day Job Category: Customer Servi...
  • 24 Days Ago

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Commercial Lines Account Executive
  • APR
  • Lancaster, PA FULL_TIME
  • Job Title: Commercial Lines Account Executive Salary: $85k- $100k Location: Lancaster, PA | Hybrid (willing to consider fully remote for the right candidate) Job Overview: In the role of Commercial Li...
  • 9 Days Ago

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Executive Assistant
  • Lusk and Associates Sotheby’s International Realty
  • Lancaster, PA FULL_TIME
  • Are you hard-working and detail-oriented? Love systems, processes, and procedures? Enjoy a fast-paced work environment with lots to do? Love serving people and checking things off your to-do list? Are...
  • 20 Days Ago

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0 Account Executive, Sr. - Advertising jobs found in Lancaster, PA area

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Senior AV Account Executive
  • IMS Technology Services
  • Bethel, PA
  • IMS is looking for a seasoned professional Account Executive that is adept at developing the firm’s national growth stra...
  • 3/28/2024 12:00:00 AM

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Clinical Research Coordinator (40 hours/week)
  • Lancaster General Health
  • Lancaster, PA
  • Summary Job Description POSITION SUMMARY: Plans, initiates, coordinates, implements, and oversees clinical trials within...
  • 3/28/2024 12:00:00 AM

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Retail Parts Pro
  • Advanceautoparts
  • Lancaster, PA
  • Location: Location: Retail Parts Pro in Lancaster, PA at Advance Auto Parts **Location:** 1270 Lititz Pike **Career Desc...
  • 3/28/2024 12:00:00 AM

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RETAIL MANAGER
  • Morrison Healthcare
  • Lancaster, PA
  • **RETAIL MANAGER** **Lancaster, Pennsylvania 17602** **Posted Date:** Jun 29, 2021 **Morrison Healthcare** is a leading ...
  • 3/28/2024 12:00:00 AM

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Associate Director of Patient Services - Lancaster, PA
  • Compass Group USA Inc
  • Lancaster, PA
  • Morrison Healthcare $5,000 SIGN-ON BONUS AND RELOCATION OFFERED! Salary: [[$80,000-$90,000]] Other Forms of Compensation...
  • 3/27/2024 12:00:00 AM

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COOK (FULL-TIME)
  • Morrison Healthcare
  • Lancaster, PA
  • **COOK (FULL-TIME)** **Location**: Lancaster General Hospital - 555 North Duke Street, Lancaster, PA 17602 *Note: online...
  • 3/27/2024 12:00:00 AM

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Marketing and Sales Coordinator
  • Full Training
  • Norristown, PA
  • Job Description Job Description We are a successful, dynamic organization in the marketing and sales industry undergoing...
  • 3/26/2024 12:00:00 AM

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Outside Sales Representative
  • Thryv
  • Harrisburg, PA
  • A Bit About Us: This is a very exciting time for Thryv as we are making waves in becoming an international leading SaaS ...
  • 3/24/2024 12:00:00 AM

Lancaster (/ˈlæŋkəstər/ LANG-kə-stər) is a city located in South Central Pennsylvania which serves as the seat of Pennsylvania's Lancaster County and one of the oldest inland towns in the United States. With a population of 59,322, it ranks eighth in population among Pennsylvania's cities. The Lancaster metropolitan area population is 507,766, making it the 101st largest metropolitan area in the U.S. and second largest in the South Central Pennsylvania area. The city's primary industries include healthcare, tourism, public administration, manufacturing, and both professional and semi-professi...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Account Executive, Sr. - Advertising jobs
$161,057 to $216,435
Lancaster, Pennsylvania area prices
were up 1.5% from a year ago

Account Executive, Sr. - Advertising in Augusta, GA
After the preliminary research is completed, the advertising account executive drafts a plan for the client.
December 18, 2019
Account Executive, Sr. - Advertising in Dallas, TX
Combining both sales and public relations skills, the advertising account executive must work with the client to understand what they wish to advertise, the amount of money they wish to spend, and the potential buyers they wish to reach through the advertising.
January 11, 2020
Account Executive, Sr. - Advertising in Troy, NY
Advertising account executives are typically employed in the media, with advertising agencies, or in the advertising departments of large companies.
January 03, 2020